Automotive email examples

Email from car makers, dealers, parts sellers and mobility brands. Study how a long, considered purchase is nurtured over time, from first look to service reminders.

126 campaigns. Real HTML emails, captured from the inbox.

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Lucid Motors Aug 22, 2026

Summer is heating up with this offer

Finance Lucid Air Pure with 0.00% APR for up to 60 months. Plus, save an additional $2,500.

Other Dark mode

Griot's Garage Aug 21, 2026

You’re Invited to Join the Griot’s Community!

Join us for an event or connect on social media.

Welcome & Onboarding

Rivian Aug 21, 2026

“Wow,” R2 owner Karen

Read about an owner’s first impression.

Product Launches

General Motors Aug 21, 2026

Freedom 250, braking milestones, award winners

Other

Griot's Garage Aug 21, 2026

Stock Up on Gallons with $15 Off

All gallons are on sale!

Promotions & Sales Animated

Rivian Aug 20, 2026

Which Rivian is right for you?

Use your trade-in value toward R1 or R2.

Other

Rivian Aug 20, 2026

Last call to get new R1 Tri for as low as 1.99% APR

Explore all August offers.

Promotions & Sales

Griot's Garage Aug 19, 2026

Introducing Griot's Rewards!

Claim 50 Points to Level Up Your Garage!

Product Launches

Rivian Aug 19, 2026

Off-road with R2

Trail tips from our test engineers.

Other Animated

Lucid Motors Aug 19, 2026

Back-to-School starts at Lucid, August 22

Discover performance, comfort and space for the whole family.

Other Dark mode

Slate Auto Aug 19, 2026

Fresh prototype builds, comin’ in hot.

Things are moving in Warsaw.

Other

Griot's Garage Aug 18, 2026

Message from Our Founder

Get ready to have fun in your garage!

Welcome & Onboarding

Slate Auto Aug 18, 2026

Beta testing is torture.

See what we put our trucks through to earn their stripes.

Other

Griot's Garage Aug 17, 2026

Welcome - You’re a Griot’s Garage Member! 🎉

Good things are coming your way

Welcome & Onboarding

Rivian Aug 16, 2026

R2 Autonomy+ features

See what’s around the corner.

Other Animated

Jeep Aug 16, 2026

John, earn up to 7X Points on every purchase!

Learn how to earn rewards and $100 cash back with the Jeep® Rewards Mastercard®

Other

Slate Auto Aug 15, 2026

Still thinking about Slate?

Abandoned Cart

Lucid Motors Aug 14, 2026

Limited edition Lucids have arrived

Two thrilling flagship vehicles. One legendary stage at Monterey Car Week.

Product Launches Dark mode

General Motors Aug 14, 2026

Stunning Cadillacs, slick sneakers, electric Chevys

Other

Slate Auto Aug 13, 2026

Come ride in a Slate.

Preorder now to lock in your ride.

Other

Tesla Aug 13, 2026

What Driving Should Feel Like

Sit in the driver’s seat, set your destination and engage Full Self-Driving (Supervised).

Other Animated

Audi USA Aug 12, 2026

All-new Audi Nuvolari halo performance model to make its US debut at Monterey Car Week

Product Launches

Rivian Aug 11, 2026

What to do before your R2 invite arrives

Take your drive and save your design.

Other

Slate Auto Aug 11, 2026

Your wrap. Your call.

You’re not stuck with it. That’s the point.

Other