Beauty & Personal Care email examples

Campaigns from skincare, cosmetics and personal care brands. See how they explain a formula, launch a shade or product, and build routine and repeat purchase through email.

154 campaigns. Real HTML emails, captured from the inbox.

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Sol De Janeiro Aug 11, 2026

What’s inside our NEW Jet Set? 💛

All the hydration & irresistible scent

Product Showcase Animated

Sol De Janeiro Aug 10, 2026

Camp’s over. Treat time. 🏕️ 💌

Home is more fun with their faves.

Abandoned Cart

Harry's Aug 9, 2026

Five-star favorites in the Harry’s Hall of Fame

Top-rated grooming essentials is kind of our thing

Product Launches

Sol De Janeiro Aug 9, 2026

Get in on the hottest new drops ☀️

From latest launch to forever fave

Product Launches

WONDERSKIN Aug 9, 2026

Buy 2 Get 1 Free ends tonight...

and your order may be free

Transactional Dynamic content Animated

Jones Road Aug 9, 2026

Hold Onto Summer Color

The shades to reach for, even after the heat fades

Promotions & Sales

Sol De Janeiro Aug 8, 2026

Spritz your sorority spirit ✨

Customize a scent duo in the matching colors

Other Animated

Jones Road Aug 8, 2026

Makeup Bag Essentials For Your Skin Type

Our picks for your skin type

Promotions & Sales Animated

WONDERSKIN Aug 8, 2026

Claim your free product now

Don’t forget your offer – ending soon

Promotions & Sales Dynamic content Animated

Glossier Aug 8, 2026

The perfect lip product doesn’t exi-

Kiss Lip Line hello 💋

Other

Sol De Janeiro Aug 7, 2026

New Cheiroso 7 Cologne Mist 🌅⚽

Feels like the shared rhythm of the game.

Other

Glossier Aug 7, 2026

It’s officially Leo season!

Go on, roar away 🦁

Other

Jones Road Aug 6, 2026

One Swipe Comforts & Soothes Dry Lips

Need a recharge? This is it

Product Showcase

WONDERSKIN Aug 6, 2026

Buy 2, get 1 free – this weekend only

Summer-proof essentials on offer 🛍️

Promotions & Sales Dynamic content Animated

Sol De Janeiro Aug 6, 2026

Two free gifts to turn all the heads 💛

Ooh, your summer needs these

Promotions & Sales Animated

Sol De Janeiro Aug 5, 2026

The haircare ritual with all the compliments ✨

Make every day a good hair day

Product Showcase Animated

Harry's Aug 5, 2026

Find the right razor for you

We outdid ourselves with two incredible razors

Promotions & Sales

Glossier Aug 5, 2026

Cool off with some fruity treats

For your lips 🥥🥭🍒

Other

Jones Road Aug 4, 2026

Everything Your Skin Needs in a Foundation

See the difference for yourself

Promotions & Sales Animated

Sol De Janeiro Aug 4, 2026

New Cheiroso 10 Cologne Mist ⛰️⚽

Feels like the shared rhythm of the game.

Other Animated

WONDERSKIN Aug 4, 2026

Don't wait too long...

your faves are almost sold out

Product Showcase

Sol De Janeiro Aug 3, 2026

Just dropped 🎀 ✨ New Jelly Balm Keychain

Clip on & swipe your fave scent everywhere

Product Launches Animated

Glossier Aug 3, 2026

Don't forget your free Applebaby Keychain

with your purchase of The Balm Quintet!

Promotions & Sales

Harry's Aug 2, 2026

Your signature summer scent? Right here

Shop our Discovery Set

Product Launches