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Fashion & Apparel email examples

Email campaigns from clothing, footwear and accessory brands: lookbooks, seasonal drops, restocks and sale pushes. Study how fashion brands lead with photography and turn a collection into a reason to open.

735 campaigns. Real HTML emails, captured from the inbox.

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ALO Aug 3, 2026

New In: The Golden Hour Capsule

New silky, semi-sheer styles for catching the sun

Other Dark mode
7 For All Mankind Aug 3, 2026

Last Chance: Up to 60% Off

Denim under $150 included.

Promotions & Sales
Hollister Co Aug 3, 2026

🗣️EVERYTHING’S ON SALE!

Promotions & Sales
Abercrombie & Fitch Aug 3, 2026

From downward dog to dog walks →

Other Animated
Rothy's Aug 3, 2026

Too good to last.

Up to 30% off in Final Few.

Promotions & Sales Animated
HOKA Aug 3, 2026

Meet the walk stars

Plus: Members get $20 off orders $150+ on select styles

Product Launches
Dick's Sporting Goods Aug 3, 2026

$25 & under clearance finds start now

Promotions & Sales Animated
7 For All Mankind Aug 3, 2026

Last Call: Up to 60% Off

+ Denim Under $150 going fast.

Promotions & Sales
On Aug 2, 2026

☁️ Final call: Up to 40% off

Last Season ends today

Promotions & Sales Dark mode
Abercrombie & Fitch Aug 2, 2026

LAST CALL: $50 OFF $150+ or $25 OFF $100 almost everything*

Promotions & Sales
Dick's Sporting Goods Aug 2, 2026

Epic Shoe Sale Alert! 🚨 Up to 30% off hundreds of styles

Promotions & Sales
Rothy's Aug 2, 2026

These bestsellers are up to 30% off.

Spoilers: It’s clogs.

Promotions & Sales Animated
ALO Aug 2, 2026

Accolade For A/C Season

The indoor forecast? 65°F

Product Launches Dark mode
7 For All Mankind Aug 2, 2026

Ends Soon: Up to 60% Off

Use code SUMMER today.

Promotions & Sales
Melin Aug 2, 2026

The Endless Summer Hat

Some things never go out of style

Product Launches
Rothy's Aug 2, 2026

Final Few in *your* size.

It’s up to 30% off, btw.

Promotions & Sales Animated
Cotopaxi Aug 2, 2026

Meet The New Rugby

Lighter, brighter, still iconic.

Product Launches
7 For All Mankind Aug 2, 2026

Denim Under $150 Won’t Wait

Up to 60% off with code SUMMER.

Promotions & Sales
Vuori Aug 2, 2026

Trending Now: Low Slung, Effortless Shorts

Baggy, breezy, and just the right length.

Product Launches Animated
Patagonia Aug 2, 2026

New fall styles have landed

Plus, step inside the Patagonia design studio.

Product Launches
Hollister Co Aug 2, 2026

All 👏 Jeans 👏 On 👏 Sale 👏

Promotions & Sales
Abercrombie & Fitch Aug 2, 2026

Somehow it's already August.

Other
American Eagle Aug 2, 2026

The most-wanted list: 30-40% off ends today!

Plus, tops to wear right now.

Promotions & Sales
John Elliott Aug 2, 2026

VERO BRUSHED: NOW IN BLACK

Japanese fabric with a distinct hand.

Product Launches Animated