A decade of practical design philosophy
Our design principles, explained
Floyd <[email protected]>
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Floyd celebrates a decade of practical design philosophy with a sitewide 20% discount. The brand highlights its design principles, which prioritize simplicity, adaptability, and accessibility. Floyd's products are designed to be functional, sustainable, and long-lasting, solving real problems in home comfort and functionality.
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Happening Now: Save 20%* sitewide
A decade of practical design. [Pictured: Prototypes for The Bedside Table Add-On from our Detroit R&D Lab]
Founded in Detroit a decade ago, Floyd started with a single product and a vision.
To this day, our Design Principles guide our design process. That process always starts with a problem that needs to be solved — what would make our homes more comfortable and functional in a beautiful and healthy way? Does the world need this object, and if it does, how do we make it in the best way for both people and the planet?
Scenes from our R&D Lab in Detroit
Nothing Unnecessary. There’s a damn good reason for it to exist. Our first product, The Floyd Leg, was created as a reaction to disposable furniture and serves a clear function.
Constraints make good design. Designing the original Sofa (1.0) to ship and assemble easily led us to a creating unique product and sofa system.
Challenge what already exists & how it’s been done. Bed frames have historically been made to serve one size mattress — The Floyd Bed allows you to expand the product over time in both size and function.
Adaptability is paramount. Customization is a waste. We design adaptable products meant to grow and expand as your needs do, with serviceable parts and optional add-ons.
Accessibility through good design & processes, not lowered quality. Simplifying The Bed Frame’s design allowed us to keep the product accessible while using high quality materials like steel and FSC-certified Walnut.
Design for the many. We don’t design for a single audience, instead working to make our designs inclusive for a wide range of living spaces.
Design for longevity. We create products we can stand behind 50 years from now — the products we put out in the world should stand the test of time.
Made for Keeping: After a decade in business, 96% of Floyd products are still in-use today.
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*Savings off comp value. Discount applies automatically at checkout. Cannot be combined with other offers. Prices valid for a limited time only. Applies to regularly price products only.
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