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Open Tabs with Sr. Content Creator Kirsti Lang

Kirsti Lang on productivity, cinematic lighting, and BookTok before it was cool

Tami from Buffer <[email protected]>

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Substack promotes Open Tabs with Senior Content Creator Kirsti Lang, where she shares her current browser tabs and bookmarks. Kirsti discusses her favorite content, including a Diary of a CEO episode on productivity and a course on building a personal brand. She also invites readers to share their own open tabs and bookmarks.

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Open Tabs with Sr. Content Creator Kirsti Lang

Kirsti Lang on productivity, cinematic lighting, and BookTok before it was cool

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Open Tabs is a series under The Weekly Scroll where we peek into what a creator or social media pro has open on their browser, saved in their bookmarks, and stuck in their head right now. Each issue, someone new shows us what they're paying attention to.

Kirsti Lang smiling beside “Kirsti’s Open Tabs” in a browser window, surrounded by desktop folders, a Diary of a CEO thumbnail, and an ACOTAR book cover

Kirsti Lang is a Senior Content Creator at Buffer, where she looks after the Buffer blog and Buffer’s YouTube channel. She also creates content for her own channels from her home in South Africa. You’ll find her on Instagram, LinkedIn, and YouTube.

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So, what’s in your tabs?

Share 3-5 things that are in your tabs, bookmarks, or saved folder right now.

Diary of a CEO Dr. Sahar Yousef: I haven’t stopped thinking about this episode since I listened to it! I’m not usually a Diary of a CEO fan, but my husband sent this episode knowing it would be right up my alley. It features cognitive neuroscientist Dr. Sahar Yousef, who uses brain science to talk through optimizing your life for productivity and meaning. I’ve already started using some of it in my own work, particularly the idea of focus sprints: a block of time you book in advance to finish one specific, important task. Before you start, you break the task into small timed steps. Then you work through them with notifications off and a countdown timer running. (There’s a little more nuance to it than that — I highly recommend listening to this episode!)

The Personal Brand Method: I just signed up for Grace Beverley’s new course, and I can’t wait to go full type-A teacher’s pet on it. It’s 29 classes on building a personal brand, from figuring out what you want to be known for through to hooks, scripting, and turning content into opportunities. I’m most excited about that last one!

Cinematic Lighting Masterclass (Skillshare): When I first started creating videos, my idea of good lighting was sticking a key light in front of my face on max brightness. Ah, how naive I was. Lighting is the thing I’m most focused on improving right now (more on that below). I think this class is going to take my own content and Buffer’s YouTube channel up a level!

Three open browser windows showing Kirsti’s tabs: a Diary of a CEO episode with Dr. Sahar Yousef, a Skillshare cinematic lighting class, and Grace Beverley’s Personal Brand Method course

Is there a creator or account you’ve been obsessed with lately?

Grace Beverley has been one of my favorite creators for years. She started out as a fitness creator and went on to build businesses like TALA and Shreddy, so she’s always been a great example of someone who’s both a fantastic creator and a businesswoman.

Right now she’s in her motherhood era, which I can relate to as a mum of one. What I find particularly fascinating is how multifaceted her content is (no niching down for Grace!): motherhood, business, building a personal brand, renovating her home. Not many creators manage to cover that much and still maintain a cohesive brand.

What’s one thing that’s been shaping your thinking lately that has nothing to do with social media?

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Open Tabs with Sr. Content Creator Kirsti Lang
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