Skip to content

Why Lift Off?

More space, higher elevation and a bold presence.

Floyd <[email protected]>

Product Launches

Share
Sent with Klaviyo Sends about 3 a week All facts

Floyd introduces the Lift Off and Lift Kit, an evolution of their modular bed frame, offering greater flexibility and storage with a taller frame and new colors. The Lift Kit allows users to upgrade their existing Floyd Bed with an extra 7.5 inches of height. Floyd also announces the upcoming Underbed Storage Add-On for Lift Off.

What the raw message shows

From the headers

Sent with
Klaviyo See it in the headers

In the HTML

Built with
Animated GIFs

Across Floyd's email

Sends
About 3 a week
DMARC
Not enforced

Failures are monitored but still delivered.

The copy

262 words · about 1 min to read

Introducing: The Floyd Bed Lift Off & Lift Kit

An evolution of the world’s most popular modular bed frame and the most significant update to The Floyd Bed since its original launch — Lift Off takes everything that’s made the original what it is today and enhances it. Lift Off combines The Bed Frame’s signature modularity, durability, and ease of assembly with a new taller frame that offers greater flexibility, more room for storage, and a bolder style with all-new colors and finishes.

Pictured: The Bed Frame - Lift Off

Change it up anytime.

Adjust the legs to different positions based on what works best for you.

New heights, more options. Upgrade any existing Floyd Bed, now or in the future, with The Lift Kit

New colors & finishes.

Lift Off is available in a range of new, eye-catching colors and finishes: Black, Almond, Marine, and - for the very first time - Stainless Steel. Underbed Storage Add-On for Lift Off coming soon.

All in the Details: The Lift Off Bed Frame in Oak & Black

Upgrading is easy – The Lift Kit allows you to easily adapt and elevate your existing frame with an extra 7.5 inches of height. It’s also extremely sturdy. Shop Now

All in the Details: The Lift Off Bed Frame in Oak & Almond

COMPATIBLE WITH LIFT OFF: The Bedside Table. Shop Now

An eye-catchingly simple design developed to seamlessly complement The Bed Frame — available with optional power.

Show us your style! We love what you've done with the place. Tag us @floyddetroit to be featured.

The words as text: what a screen reader can follow, and all there is when images don't load.

What the headers say

Read from the message's own headers, as it arrived.

Came from
o1288.shared.klaviyomail.com · 167.89.80.87

Klaviyo's sending servers

SPF
Pass for hello.floydhome.com
DKIM
  • Pass signed by floydhome.com
DMARC
Pass for floydhome.com

Policy: none, so failures would still be delivered

Unsubscribe
One-click

Meets the Gmail and Yahoo rule for bulk senders.

Complaints
No feedback-loop header
Show all 21 headers

As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.

Route

Received Identifies Klaviyo
from o1288.shared.klaviyomail.com (167.89.80.87) by [receiver] (cloudflare) id cMgl0cpFSMrF for <[recipient]>; Sat, 24 Oct 2026 13:31:39 +0000
Received
by recvd-bf8c9c699-zmscj with SMTP id recvd-bf8c9c699-zmscj-1-6ADCB33B-16 2026-10-24 13:31:39.045465204 +0000 UTC m=+2147484.409786732
Received
from MzQ4ODUzNg (unknown) by geopod-ismtpd-61 (SG) with HTTP id nY1JX13eSlejVSdzXq2hfA Sat, 24 Oct 2026 13:31:39.022 +0000 (UTC)

Authentication

Received-SPF Authentication result
pass ([receiver]: domain of [recipient]@hello.floydhome.com designates 167.89.80.87 as permitted sender) receiver=[receiver]; client-ip=167.89.80.87; envelope-from="[recipient]@hello.floydhome.com"; helo=o1288.shared.klaviyomail.com;
Authentication-Results Authentication result
[receiver]; dkim=pass header.d=floydhome.com header.s=kl2 header.b=O4fSMSXV; dmarc=pass header.from=floydhome.com policy.dmarc=none; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=o1288.shared.klaviyomail.com; spf=pass ([receiver]: domain of [recipient]@hello.floydhome.com designates 167.89.80.87 as permitted sender) smtp.mailfrom=[recipient]@hello.floydhome.com; arc=none smtp.remote-ip=167.89.80.87

Platform

X-Kmail-Account
s4HUtG
X-Kmail-Message
01M5MKBRQT0HJD9H2KYFCXXSY3
X-Kmail-Ops
01M43WBR5K2EBKTVG5KEPJCQMA
X-SG-EID
u001.L8utwVgOSfZmQX8OWbrtkbMeM5gDKhKKAKKXvWH8Xd4AHv1r3Xb1hqS342K2Irz/G9rK4vv7wjV1V1p5cOkiTmtPd1hrEyOIE2CwWjOQnEAmIUWmx8uR5k86RHNwmkS9AlTYtZWSSd3bNmtEHmwUTl3I/oXCUY4X9b0UMEPoCCVedTlu+Dw6qta/CSg1uXzNrggXjqrV0lsTrDroNh4cwCs0GDhvqScBvjFsEY6ZLeHVsFjOZ3DOV/Fq609DTcvw
X-SG-ID
u001.SdBcvi+Evd/bQef8eZF3BiU3Zi1S53GtqGa3TWBmqe75yn5aYrkvkfG+ZGKrHRvqE8q/GhPlj+4uNVBVxX6EGo0bY6DTQeGF3b3aySkBwqqNZopCxD3isXlSmqLB3H3dea5ryk/CxyxkobgVO91JNNvVkJ1/T3vn0X5CzT8itwsdwrkZtnhm4+yGQH6mGglooFEHf3PkyqG2OFgdT1sDEwJUzGE4E6eBWzZdyBxxdHMraf21PNXdkQtjlRoCqI+Z4CXDljO8tbBr/AReKx47p3eWy6y9Ij3Cj0IEOy31QVu620XKm583uTjEcx0F0pgtqS9DAeQa6aWVVjiIfj+OwX0cq52lwTTeoenmwJ2xzR4ChED8g+qC7TpikVSbMVD3tKK+JjLdCeqPHc0ulLil2A==
X-Entity-ID
u001.FbXj61JAsf2XVaejNBS9hw==

Unsubscribe and feedback

List-Unsubscribe
<https://manage.kmail-lists.com/…>
List-Unsubscribe-Post
List-Unsubscribe=One-Click
X-Report-Abuse
Please report any spam or abuse to: [email protected]

Message

Content-Type
multipart/alternative; boundary=30736055fcc41ed31941e334296edc5f42653be778f677fea13500569989
Date
Sat, 24 Oct 2026 13:31:39 +0000 (UTC)
From
Floyd <[email protected]>
Mime-Version
1.0
Message-ID
<nY1JX13eSlejVSdzXq2hfA@geopod-ismtpd-61>
Subject
Why Lift Off?
Reply-To
[email protected]

More from Floyd

All 8 emails
Floyd

We're glad you're here

Floyd

The Shelving System, Your Way.

Floyd

THE BLOCK IS BACK.

Floyd

At home with Floyd

Similar campaigns from other brands

Different brands running the same play. Compare any of them side by side.

Herman Miller

Bedroom classics a cut above the rest

Compare
Gymshark

All the best lifting sets

Compare
ALO

New in Airlift

Compare
Parachute

Your Very Own Welcome Offer Inside

Compare

Archived for reference and commentary. Floyd, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.