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Lululemon newsletter and email examples

Fashion & Apparel

38 campaigns · shop.lululemon.com · RSS

Lululemon is a technical athletic apparel company for yoga, running, training, and other sweaty pursuits.

30 Lululemon emails in the 12 weeks to Oct 7, by the day each landed and the time it was sent (ET).
  • Sends about 2.9 times a week, 17% less often than the typical Fashion & Apparel brand.
  • Most often on Tue around 1pm ET, counting scheduled sends only.
  • Sent with Salesforce Marketing Cloud, read from the message headers.

Every email here was captured from a real subscription, starting July 2026. Full report

What’s new: bold colour blocking

What’s new: Steady State SuperLoft™

What's new: styles that go beyond class

What’s new: your focus in Pace Breaker™

What’s new: workout styles that go beyond

Summer Sale, on its final run

Daydrift™: a full round of comfort

What’s new: French Terry sets

A breath of fresh colours

A special-edition print for Align

Summer Sale faves, moving fast

Gear so comfortable, it has superfans

More on Lululemon

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