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On newsletter and email examples

Fashion & Apparel

34 campaigns · on.com · RSS

Born in the Swiss Alps, On running shoes feature the first patented cushioning system which is activated only when you need it - during the landing.

29 On emails in the 12 weeks to Oct 6, by the day each landed and the time it was sent (ET). Hollow dots were set off by our signup or a cart.
  • Sends about 2.6 times a week, 26% less often than the typical Fashion & Apparel brand.
  • Most often on Thu and Sun around 10am ET, counting scheduled sends only.
  • Sent with Braze, read from the message headers.

Every email here was captured from a real subscription, starting July 2026. Full report

As seen on Ben Shelton

Celebrating Roger's legacy

From the courts of NYC

New: The Cloud X Tempo Pro

Training for a marathon?

The Cloud 6 head-to-toe edit

The all-new Train Tights made with On FormTec™ material.

☁️ Ready for the Cloudrunner 3 Max?

☁️ The new Cloudvista 3

☁️ Meet the new Cloudrunner 3 Max

☁️ Final call: Up to 40% off

☁️ Race for the feeling

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