Classic Fjällräven. Made for today.
Heritage-inspired favorites built for everyday life outdoors.
Fjällräven <[email protected]>
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Fjallraven promotes its heritage-inspired favorites, including the Vardag family of products, which combine timeless style with everyday functionality. The brand highlights specific products such as the Vardag Bucket Hat, Vardag Relaxed Trousers, and Vardag Vindby Jacket, all featuring durable materials like G-1000. Fjallraven showcases these pieces as essentials for outdoor life.
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Men
Women
Bags & Gear
New Arrivals
Heritage style. Everyday function.
Meet the Vardag family
Inspired by classic Fjällräven designs and updated for modern life, Vardag combines timeless silhouettes, durable materials, and everyday versatility. From iconic fabrics like G-1000 to comfortable organic cotton, these are pieces you’ll reach for season after season.
Explore Vardag
Vardag Bucket Hat
Timeless style and sun protection in G-1000 with a built-in sweat band.
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Vardag Relaxed Trousers
A summer essential in a loose fit and durable G-1000, adaptable with Greenland Wax.
Vardag Vindby Jacket
Lightweight, practical, and packable wind jacket in a waxed cotton blend.
Vardag Pocket Small
Handy crossbody bag with zipper pockets, perfectly sized for essentials.
Life is better outside
Shop Everyday Outdoor
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