Host Like Ellen This Holiday 🥂✨
Our founder’s playbook for your best season yet.
Hedley & Bennett <[email protected]>
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Hedley & Bennett promotes a stress-free approach to holiday hosting, inspired by founder Ellen Bennett's personal experience as a parent. The campaign shares Ellen's tips for hosting a successful party, including setting a date, planning a simple menu, and delegating tasks. It aims to help customers simplify their holiday entertaining.
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Hedley & Bennett
Hi from Ellen Bennett, Founder of H&B
Yes it’s true - the holidays are basically here, and I am VERYYYYYY excited.
One of my favorite things about it is getting to experienceit all over again through my two little boys. The decorating, the costumes and the freakin magic of it all. Things I’ve done a million times are suddenly exciting again because I’m seeing them through their eyes.
And you know what else having kids has done for me? Given me full permission to simplify my life. HA! I still want to throw an epic party, feed everyone something delicious, and have a house full of people I love. I just don’t have to make it perfect while doing it.
So here’s how I’m approaching the holidays this year.
1. Get it on the calendar.
I’m serious. Just pick a date and SEND THE INVITE.
I kid you not, I sent out my Hanukkah party invitations at the end of SEPTEMBER.
Did I have a menu? Nope. Did I have the details figured out? Absolutely not.
But I had a date! Everyone’s calendars get nuts around the holidays, and people appreciate knowing what’s coming. Once the date is locked, you can work backward and figure out the rest.
Dream first, details later. ;)
2. Pick a protein and build around it.
I have a pretty foolproof formula when it comes to feeding people.
One main protein. One big salad. One starch. Another vegetable. Dessert.
I’m always trying to get more vegetables into my kids, so there will inevitably be a big salad and something like crispy broccoli or a tomato salad. Throw in some potatoes, a beautiful piece of meat or fish, and you’re in business.
And lately? I’m on a COBBLER kick. Fruit, buttery topping, throw it in the oven, done. Add vanilla ice cream and everyone’s happy.
If you’ve got a crowd coming, I’m a big fan of a buffet.Use your dining table, pull out your cutting boards, stack things at different heights, and make it look like a big, beautiful feast.
3. You don't have to make everything.
Assign jobs! Someone brings dessert.Someone’s in charge of drinks. Someone brings a salad. People WANT to contribute. Let them!
And if you’re staring at your kitchen wonderingwhat to make, grab a cookbook.
A few I’m loving right that came out this year:
The New Kitchen Cookbook. SO GOOD.
The Taquería Cookbook. Absolutely amazing.
Masienda. Because Mexican food forever.
Eating at Home by Trinity Mouzon. Loving this one.
4. Give the party a little something-something.
I LOVE a theme.
This year we’re throwing a holiday party, but we’realso a half-Jewish, half-Christmas tree-celebrating household with two little kids who are very into ALL of it.
So we’re doing wreath making, cookie decorating, carolers, the whole shebang.
Is it a little extra? YES. Am I excited? VERY.
But you don’t need to go full holiday extravaganza.Have a pie party where everyone brings a pie. A hot chocolate party. A potluck. A soup party!
The theme is just the excuse to get everyonein the same room.
5. I'm a sucker for an activity.
Not in a forced, everybody-gather-round kindof way. More like, here’s a table full of fun stuff, go nuts.
For our holiday party, I’m putting out two long tables with tablecloths, a mountain of branches from the Christmas tree lots, and everything people need to make their own wreaths.
We’ll have cookie decorating going on too.
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- Host Like Ellen This Holiday 🥂✨
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