Important update on R2 orders
Keep an eye out for your invite.
Rivian <[email protected]>
Share
Rivian announces the official start of R2 orders, demo drives, and deliveries. The company informs customers that order invites are expected by the end of June. Rivian encourages customers to design their R2 in preparation for their order invite.
What the raw message shows
From the headers
- Sent with
-
Braze
Across Rivian's email
- Sends
- About every 2 weeks
- DMARC
-
Enforced, reject
Mail failing authentication is refused.
The copy
107 words · under a minute to read · 4 buttons
R2 has launched
Today, R2 orders, demo drives and deliveries officially started. This exciting milestone brings you one step closer to bringing R2 home.
We’ll let you know when you can expect your order invite by the end of June, so keep an eye on your inbox.
Curious about how R2 order invitations work? Read the story to get the details.
Now’s the best time to design your R2 so you’re ready when you get your order invite. Explore combinations of paint colors, finishes and wheels and save your configuration to your Rivian account.
Button Design your R2
Button Demo Drive
Button Offers
Button Service
14600 Myford Rd. Irvine, CA, 92606
The words as text: what a screen reader can follow, and all there is when images don't load.
What the headers say
Read from the message's own headers, as it arrived.
- Came from
-
ixuebr62.em.rivian.com
· 137.22.234.205
Braze's sending servers
- SPF
- Pass for em.rivian.com
- DKIM
-
- Pass signed by em.rivian.com
- DMARC
-
Pass for rivian.com
Policy: reject
- Unsubscribe
-
One-click
Meets the Gmail and Yahoo rule for bulk senders.
- Complaints
- No feedback-loop header
Show all 16 headers Hide the headers
As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.
Route
- Return-Path
- <[email protected]>
- Received
- from ixuebr62.em.rivian.com (ixuebr62.em.rivian.com. [137.22.234.205]) by [receiver] with ESMTPS id 956f58d0204a3-66103ab95d1si11694467d50.237.2026.06.09.13.16.19 for <[recipient]> (version=TLS1_2 cipher=ECDHE-ECDSA-AES128-GCM-SHA256 bits=128/128); Tue, 09 Jun 2026 13:16:20 -0700 (PDT)
- Return-Path
- <[email protected]>
- Received
- from [10.90.15.29] ([10.90.15.29]) by i-0b55ece1e43bc23ea.mta1vrest.sd.prd.sparkpost (ecelerity 5.2.0.76002 r(msys-ecelerity:tags/5.2.0.36)) with REST id 8C/4C-51439-394782A6; Tue, 09 Jun 2026 20:16:19 +0000
Authentication
- Received-SPF Authentication result
- pass (google.com: domain of [email protected] designates 137.22.234.205 as permitted sender) client-ip=137.22.234.205;
- Authentication-Results Authentication result
- [receiver]; dkim=pass [email protected] header.s=scph0125 header.b=qEKuBA0r; spf=pass (google.com: domain of [email protected] designates 137.22.234.205 as permitted sender) smtp.mailfrom="[email protected]"; dmarc=pass (p=REJECT sp=REJECT dis=NONE) header.from=rivian.com
Platform
- X-MSFBL
- U5DLqRvCj4CRkodZ0Jw2+APJVUu4t/wtjzREez0IUug=|eyJtZXNzYWdlX2lkIjo iNmEyNzkzNzQyODZhMDk5MDQ0YzgiLCJ0ZW5hbnRfaWQiOiJzcGMiLCJzdWJhY2N vdW50X2lkIjoiMTUwNyIsInIiOiJtZmF1dmVhdUBnbWFpbC5jb20iLCJjdXN0b21 lcl9pZCI6IjI2NjY5MyJ9
Unsubscribe and feedback
- List-Unsubscribe
- <https://07.emailinboundprocessing.com/…>,<mailto:…@unsubscribe-07.emailinboundprocessing.com>
- List-Unsubscribe-Post
- List-Unsubscribe=One-Click
Message
- From
- "Rivian" <[email protected]>
- Message-ID
- <8C.4C.51439.394782A6@i-0b55ece1e43bc23ea.mta1vrest.sd.prd.sparkpost>
- Date
- Tue, 09 Jun 2026 20:16:19 +0000
- Content-Type
- multipart/alternative; boundary="_----pjYH46dhd7sxpz+YJ8MN/A===_8A/4C-51439-394782A6"
- MIME-Version
- 1.0
- Subject
- Important update on R2 orders
- Reply-To
- [email protected]
More from Rivian
All 67 emailsSimilar campaigns from other brands
Different brands running the same play. Compare any of them side by side.
Archived for reference and commentary. Rivian, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.