Introducing: 24 Hours with Glossier
A love letter to New York City
Glossier <[email protected]>
Share
Glossier introduces 24 Hours with Glossier, a love letter to New York City featuring friends of the brand. The campaign showcases a day in the life of various individuals, including Asmeret Berhe-Lumax, Coco Baudelle, and Ariella Starkman. Glossier also launches a limited edition I ❤️ NY Balm Dotcom with a juicy apple flavor and clear tint.
What the raw message shows
From the headers
- Sent with
-
Klaviyo See it in the headers
Across Glossier's email
- Sends
- About 4 a week
- DMARC
-
Enforced, reject
Mail failing authentication is refused.
The copy
216 words · about 1 min to read · 2 buttons
LIMITED EDITION
Take it for a spin
Buckle up! I ❤️ NY Balm Dotcom is our newest balm in town. Swipe on a juicy apple flavor with a clear tint.
Button Shop now
SPEND A DAY IN THE CITY
Introducing 24 Hours with Glossier
A love letter to New York City, featuring some of our nearest and dearest friends.
THE MORNING HOURS
Asmeret Berhe-Lumax
Beginning her day by walking neighborhood girls to the subway and restocking a local community fridge, Asmeret embodies the generosity and care that quietly power New York.
Button Watch the vlog
THE AFTERNOON HOURS
Coco Baudelle
A filmmaker and creative whose love of cinema shapes the way she experiences the city, Coco invites viewers into an afternoon spent finding inspiration in New York's iconic Cinema Village.
THE NIGHT HOURS
Ariella Starkman
Always in motion, Ariella moves seamlessly from event production to late-night karaoke, capturing the energy, ambition, and spontaneity that define a life lived in New York.
THE AFTER WORK HOURS
Penda N'Diaye + Elena Howes
Closing out the day, Glossier's own Penda N'Diaye and Elena Howes stop by Glossier’s local watering hole, Toad Hall for evening hang with martinis, pizza, and pool with their co-workers.
Glossier.com / [email protected]
233 Spring Street, Floor 10
New York, NY 10013
New Street Square
London, EC4A 3TW
The words as text: what a screen reader can follow, and all there is when images don't load.
What the headers say
Read from the message's own headers, as it arrived.
- Came from
-
o4060.m.glossier.com
· 168.245.45.14
Klaviyo's sending servers
- SPF
- Pass for eml.glossier.com
- DKIM
-
- Pass signed by glossier.com
- DMARC
-
Pass for eml.glossier.com
Policy: reject
- Unsubscribe
-
One-click
Meets the Gmail and Yahoo rule for bulk senders.
- Complaints
- No feedback-loop header
Show all 21 headers Hide the headers
As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.
Route
- Received
- from o4060.m.glossier.com (168.245.45.14) by [receiver] (cloudflare) id w6FdvaCSZmYA for <[recipient]>; Sun, 19 Jul 2026 00:02:04 +0000
- Received
- by recvd-58f84bd465-52hns with SMTP id recvd-58f84bd465-52hns-1-6A5C13FC-6F 2026-07-19 00:02:04.178554598 +0000 UTC m=+782402.159184012
- Received
- from Mzc5MDA0MTI (unknown) by geopod-ismtpd-35 (SG) with HTTP id s4j-uVJeS0a8TDbUhyLM3w Sun, 19 Jul 2026 00:02:04.172 +0000 (UTC)
Authentication
- Received-SPF Authentication result
- pass ([receiver]: domain of [recipient]@eml.glossier.com designates 168.245.45.14 as permitted sender) receiver=[receiver]; client-ip=168.245.45.14; envelope-from="[recipient]@eml.glossier.com"; helo=o4060.m.glossier.com;
- Authentication-Results Authentication result
- [receiver]; dkim=pass header.d=glossier.com header.s=kl2 header.b=PKjBuuz9; dmarc=pass header.from=eml.glossier.com policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=o4060.m.glossier.com; spf=pass ([receiver]: domain of [recipient]@eml.glossier.com designates 168.245.45.14 as permitted sender) smtp.mailfrom=[recipient]@eml.glossier.com; arc=none smtp.remote-ip=168.245.45.14
Platform
- X-Kmail-Account
- Sn6eFZ
- X-Kmail-Message
- 01KXNK0S1GGAKBH06RHE5N59C2
- X-Kmail-Ops
- 01KXF1SFDZ1D5X7MTT2ZB8GEH8
- X-SG-EID
- u001.9eP+fVtv0A5lWl39607pFWNveFH8vlGz6NiYRl6010u60353nBhZU5KERWc7y7S9GBXWTliMPHnWxj7jtqg591gh0LwKfsSgCf+mHDRI7udYPayEmpnGhzL09yRjkwBONngoI1oiphaxj3b/ZSGObc558TFX9SsyktTZWF2wGzM5BhHQdfXfGqNAjTgBXz9/vKgcrg6sktkC2j4JFDNzIvPZBZv4+V2KndeWotH95cihp633FKFexGJc7R1Uqm/I
- X-SG-ID
- u001.SdBcvi+Evd/bQef8eZF3BiU3Zi1S53GtqGa3TWBmqe75yn5aYrkvkfG+ZGKrHRvqPYXI2ZUOzX5qIwg9DgCo/xxPIzlUI5jdeteZkVN4PwWAEgpgNCIM9a97IOIpPLbUY0TeATOrPqYQYHCe832kKpIXSOxnXvpLDIMLfj1HFZp332KkKlTkjfMLVeiN+x6vmEYldo/j2xQf+pjpK7y4TbODvwpq4q3trjsgAX+H+IPKh9gw8IYV+ed87MUeaqhrI6guabruo7ErJeUTsHCz0MH+G7EiLM+AfkbOqHLph65BAlesVisfiyO1ISJOLB72uLIbL71MBmL1lHAiifKoboCWXKrYCaH7TUySwxkjpRU4LgXsTmXGmaINfIabnH633pvw6hAgmMG0CY9ljoCyig==
- X-Entity-ID
- u001.6FR+DpTbSvuf3UVmLGUFbw==
Unsubscribe and feedback
- List-Unsubscribe
- <https://manage.kmail-lists.com/…>
- List-Unsubscribe-Post
- List-Unsubscribe=One-Click
- X-Report-Abuse Identifies Klaviyo
- Please report any spam or abuse to: [email protected]
Message
- Content-Type
- multipart/alternative; boundary=7d6e9377ad567e33bc24d055b60728cd9cd4ea03c6c6d5a599979b988187
- Date
- Sun, 19 Jul 2026 00:02:04 +0000 (UTC)
- From
- Glossier <[email protected]>
- Mime-Version
- 1.0
- Message-ID
- <s4j-uVJeS0a8TDbUhyLM3w@geopod-ismtpd-35>
- Subject
- Introducing: 24 Hours with Glossier
- Reply-To
- [email protected]
More from Glossier
All 56 emailsSimilar campaigns from other brands
Different brands running the same play. Compare any of them side by side.
Archived for reference and commentary. Glossier, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.