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Just 10 minutes a day to protect your teeth

Oral care made easy 🦷 ✨

Nathan & Sons <[email protected]>

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Tuesday, August 11, 2026

Nathan & Sons promotes Underbrush gum, highlighting its oral care benefits, including remineralizing and naturally whitening teeth with nano-hydroxyapatite in just 10 minutes of chewing. The brand emphasizes the simplicity of incorporating Underbrush into daily life, requiring no complicated routines or timers. Underbrush is positioned as a convenient and easy daily habit for a healthier smile.

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Nathan & Sons

How long do you need to chew Underbrush to get the remineralizing and naturally whitening benefits of nano-hydroxyapatite?

About 10 minutes.

TRY IT NOW!

Our nano-hydroxyapatite is released while you chew, coating your teeth with the same mineral they're naturally made from.

In about 10 minutes, you've already done the important part.

Think of it like brushing your teeth.

There's a point where you've gotten the job done.

Everything after that is just a bonus.

Want to toss it after 10 minutes?

Want to keep chewing for another hour because you like the firm texture and subtle pine finish?

Go for it.

Our natural tree resin gum base lasts for hours, and many people enjoy the long-lasting chew along with the oral care benefits that come with it.

Natural tree resin gum base

We think oral care should fit into your life.

Not become another complicated routine.

No 10-step protocol.

Just chew for 10 minutes and get on with your day.

TRY IT TODAY

isn't just gum.

It's one of the easiest daily habits you can build for your smile.

CHEW REAL GUM

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Just 10 minutes a day to protect your teeth
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