Skip to content

Kind of like a $95 makeover

Fall has arrived.

Warby Parker <[email protected]>

Other

Sent with Iterable Sends about 6 a week All facts

Warby Parker promotes an easy refresh for fall with $95 glasses. The brand invites customers to shop its fall frames. Warby Parker also offers assistance and provides information on its stores and programs.

What the raw message shows

From the headers

Sent with
Iterable See it in the headers

Across Warby Parker's email

Sends
About 6 a week
DMARC
Enforced, reject

Mail failing authentication is refused.

The copy

26 words · under a minute to read · 2 buttons

An easy refresh for fall

Shop $95 glasses

Fall Frames 2026

Button Find a Warby Parker store near you

Button Learn about Buy a Pair, Give a Pair

The words as text: what a screen reader can follow, and all there is when images don't load.

What the headers say

Read from the message's own headers, as it arrived.

Came from
ptr001.mail.warbyparker.com · 159.135.237.135

Iterable's sending servers

SPF
Pass for mail2.warbyparker.com
DKIM
  • Pass signed by mail2.warbyparker.com
DMARC
Pass for mail2.warbyparker.com

Policy: reject

Unsubscribe
One-click

Meets the Gmail and Yahoo rule for bulk senders.

Complaints
Feedback loop set up

Mailbox providers can report spam complaints straight back to the sender.

Show all 22 headers

As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.

Route

Received
from ptr001.mail.warbyparker.com (159.135.237.135) by [receiver] (cloudflare) id jAfi7lxbEh6G for <[recipient]>; Thu, 01 Oct 2026 19:31:22 +0000
Received
by bef316344a3f663c27f289345cc6bbbd1367de644696798ed173666f4b9a3de2 with HTTP id 6abeb50a9ceff82218c4a60b; Thu, 01 Oct 2026 19:31:22 GMT
Return-Path
[email protected]

Authentication

Received-SPF Authentication result
pass ([receiver]: domain of [recipient]@mail2.warbyparker.com designates 159.135.237.135 as permitted sender) receiver=[receiver]; client-ip=159.135.237.135; envelope-from="[recipient]@mail2.warbyparker.com"; helo=ptr001.mail.warbyparker.com;
Authentication-Results Authentication result
[receiver]; dkim=pass header.d=mail2.warbyparker.com header.s=pic header.b=K8RNXTDp; dmarc=pass header.from=mail2.warbyparker.com policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=ptr001.mail.warbyparker.com; spf=pass ([receiver]: domain of [recipient]@mail2.warbyparker.com designates 159.135.237.135 as permitted sender) smtp.mailfrom=[recipient]@mail2.warbyparker.com; arc=none smtp.remote-ip=159.135.237.135

Platform

X-Mailgun-Sid
WyJhNmRlZSIsIndhcmJ5cGFya2VyQGluYm94YXJjaGl2ZS5vcmciLCJlZjgwMTYiXQ==
X-Mailgun-Sending-Ip
159.135.237.135
X-Feedback-Id Identifies Iterable
26564665:20134106:30295:iterable
X-Message-Id
682be56eb88147ec87f281d36ea54a98
X-Campaign-Id
20134106
X-Mailgun-Variables
{"metadata": "{\"messageId\":\"682be56eb88147ec87f281d36ea54a98\",\"templateId\":26564665,\"projectId\":8056,\"campaignId\":20134106,\"recipientUserKey\":\"[recipient]\"}"}

Unsubscribe and feedback

List-Unsubscribe Identifies Iterable
<https://links.iterable.com/…>,<mailto:…@unsubscribe.iterable.com>
List-Unsubscribe-Post
List-Unsubscribe=One-Click
Feedback-Id
26564665:20134106:30295:iterable

Message

Sender
[email protected]
Date
Thu, 01 Oct 2026 19:31:22 +0000
Mime-Version
1.0
Content-Type
multipart/alternative; boundary="a00035687243be503072fe60413ffc2013151970bb6cdb52553320d7cbfd"
Subject
Kind of like a $95 makeover
From
Warby Parker <[email protected]>
Reply-To
[email protected]
Message-Id
<[email protected]>

More from Warby Parker

All 65 emails
Warby Parker

These details are distinctive

Warby Parker

You know them, you love them

Warby Parker

Keep an eye on them

Warby Parker

Bellissimo, no?

Similar campaigns from other brands

Different brands running the same play. Compare any of them side by side.

Rothy's

Fresh slingback shades for summer.

Compare
Walmart

Leaves are falling, new arrivals are calling 🍂

Compare
Ray-Ban

20% off Custom Styles

Compare
7 For All Mankind

Chloë Sevigny for FW26

Compare

Archived for reference and commentary. Warby Parker, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.