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Our NEW loyalty program, UA Rewards, is here!

Join today for free & start earning points

UA Rewards <[email protected]>

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Under Armour introduces UA Rewards, a new loyalty program that rewards customers with points for purchases, redeemable for exclusive gear and perks. The program offers early access to gear and events, member-exclusive sweepstakes, and athlete videos. Members also receive 2x points on their first purchase during their birthday month.

What the raw message shows

Across Under Armour's email

Sends
About 4 a week
DMARC
Enforced, quarantine

Mail failing authentication goes to spam.

The copy

79 words · under a minute to read · 7 buttons

Button MEN

Button WOMEN

Button KIDS

Button SHOES

Button A NEW WAY TO

Button SCORE MORE

Experience a loyalty program like no other. Join UA Rewards today to start

earning points for gearing up, then redeem those points for exclusive rewards

like new gear and more.

Button Sign Up For UA Rewards

MEMBER PERKS

Early access to gear & events

Member-exclusive sweepstakes

Athlete videos

2x points on 1st purchase in your

birthday month

Find A Store

FIND A

UA STORE

NEAR YOU

WANT 15%

LET'S

TEXT

The words as text: what a screen reader can follow, and all there is when images don't load.

What the headers say

Read from the message's own headers, as it arrived.

Came from
mta9.emails.underarmour.com · 13.111.29.213

Salesforce Marketing Cloud's sending servers

SPF
Pass for bounce.emails.underarmour.com
DKIM
  • Pass signed by underarmour
  • Pass signed by s7.y.mc.salesforce.com
DMARC
Pass for emails.underarmour.com

Policy: quarantine

Unsubscribe
One-click

Meets the Gmail and Yahoo rule for bulk senders.

Complaints
No feedback-loop header
Show all 15 headers

As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.

Route

Received
from mta9.emails.underarmour.com (13.111.29.213) by [receiver] (cloudflare) id 23XtfI3EYSmT for <[recipient]>; Sat, 25 Jul 2026 01:38:25 +0000
Received
by mta9.emails.underarmour.com id hcg9p239mjcs for <[recipient]>; Sat, 25 Jul 2026 01:38:25 +0000 (envelope-from <bounce-6PWBVNMZ2K2UDFHFUCWQZKFLV4.70251@bounce.emails.underarmour.com>)

Authentication

Received-SPF Authentication result
pass ([receiver]: domain of bounce-6PWBVNMZ2K2UDFHFUCWQZKFLV4.70251@bounce.emails.underarmour.com designates 13.111.29.213 as permitted sender) receiver=[receiver]; client-ip=13.111.29.213; envelope-from="bounce-6PWBVNMZ2K2UDFHFUCWQZKFLV4.70251@bounce.emails.underarmour.com"; helo=mta9.emails.underarmour.com;
Authentication-Results Authentication result
[receiver]; dkim=pass [email protected] header.s=200608 header.b=MGohVIPN; dkim=pass header.d=s7.y.mc.salesforce.com header.s=fbldkim7 header.b=xUcNGQAc; dmarc=pass header.from=emails.underarmour.com policy.dmarc=quarantine; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=mta9.emails.underarmour.com; spf=pass ([receiver]: domain of bounce-6PWBVNMZ2K2UDFHFUCWQZKFLV4.70251@bounce.emails.underarmour.com designates 13.111.29.213 as permitted sender) smtp.mailfrom=bounce-6PWBVNMZ2K2UDFHFUCWQZKFLV4.70251@bounce.emails.underarmour.com; arc=none smtp.remote-ip=13.111.29.213

Platform

X-SFMC-Stack Identifies Salesforce Marketing Cloud
7
x-job
518000498_485325

Unsubscribe and feedback

List-Unsubscribe
<https://click.emails.underarmour.com/…>, <mailto:…@leave.emails.underarmour.com>
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List-Unsubscribe=One-Click

Message

From
"UA Rewards" <[email protected]>
Subject
Our NEW loyalty program, UA Rewards, is here!
Date
Fri, 24 Jul 2026 19:38:25 -0600
MIME-Version
1.0
Reply-To
"Under Armour" <[email protected]>
Message-ID
<[email protected]>
Content-Type
multipart/alternative; boundary="CKpoPWqxW7R7=_?:"

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