A new material language
Prada presents Prada Antique, a collection that showcases the brand's exploration of material expression through antiqued leather. The campaign highlights iconic Prada bags crafted in antiqued leather with a relaxed, deconstructed approach to form. Prada's Antique collection conveys an instinctive sense of ease and imperfection as a marker of identity.
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Synthesis of Prada’s continuous exploration of material expression, antiqued leather becomes a site in which time, craftsmanship, and perception converge. A material language that allows imperfection to emerge as a marker of identity.
Crafted in antiqued leather, iconic Prada bags embrace a more relaxed, deconstructed approach to form, conveying an instinctive sense of ease.
New in for Her
New in for Him
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