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Welcome & Onboarding

Get set for the toughest gear in the game

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Monday, July 20, 2026

Under Armour welcomes new subscribers and invites them to shop new arrivals and join their loyalty program, UA Rewards, for exclusive benefits. They offer 15% off the first purchase for subscribers who opt-in to receive texts. The brand highlights its performance-driven gear and innovative history since 1996.

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GEAR UP & GET STARTED

EVERYTHING WE MAKE MAKES YOU BETTER

Our gear is stress tested to help you perform. All you have to do is suit up and play your game.

SHOP NEW ARRIVALS

Crushing It Since 1996

Our performance roots run deep. It started when UA founder Kevin Plank created the first T that wicked sweat and kept athletes cool and dry. We’ve been piling up the innovations ever since, creating gear that makes you better, stronger, faster.

SHOP OUR BEST

Join UA Rewards

More points. More everything. Sign up for our loyalty program and earn points on every purchase, which can be used on sweepstakes, rewards, and of course, more gear.

*On the first purchase in your birthday month.

JOIN FOR FREE

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From: "Under Armour" <[email protected]>
Subject: Thanks for signing up with UA
Date: Mon, 20 Jul 2026 19:38:15 -0600
List-Help: <https://click.emails.underarmour.com/…>
MIME-Version: 1.0
Reply-To: "Under Armour" <[email protected]>
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Message-ID: <[email protected]>
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