Skip to content

The bag *is* the outfit.

Pick a bag. Any bag.

Rothy's <[email protected]>

Product Showcase

Share
Sent with SparkPost Sends about 10 a week All facts

Rothy's promotes their collection of bags, highlighting their versatility for every kind of carrying. The brand encourages customers to shop their selection of bags, as well as their women's shoes and other products. Rothy's also showcases their Penny Clog and invites customers to explore their website.

What the raw message shows

From the headers

Sent with
SparkPost See it in the headers

In the HTML

Built with
Animated GIFs

Across Rothy's's email

Sends
About 10 a week
DMARC
Enforced, quarantine

Mail failing authentication goes to spam.

The copy

32 words · under a minute to read · 2 buttons

bags for every kind of carrying on.

SHOP WOMEN’S SHOES

Your bag's BFF.

Penny on Top SHOP THE PENNY CLOG

Button Rothy's HQ: 901 Battery St, Third Floor,

Button San Francisco, CA 94111 USA

The words as text: what a screen reader can follow, and all there is when images don't load.

What the headers say

Read from the message's own headers, as it arrived.

Came from
mta-1-189.mta.ometria.email · 194.28.204.189

SparkPost's sending servers

SPF
Pass for emailom.mail.rothys.com
DKIM
  • Pass signed by mail.rothys.com
DMARC
Pass for mail.rothys.com

Policy: quarantine

Unsubscribe
One-click

Meets the Gmail and Yahoo rule for bulk senders.

Complaints
No feedback-loop header
Show all 15 headers

As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.

Route

Received
from mta-1-189.mta.ometria.email (194.28.204.189) by [receiver] (cloudflare) id KTm53EDoxgX9 for <[recipient]>; Fri, 10 Jul 2026 12:28:02 +0000
Received Identifies SparkPost
from [10.95.198.117] ([10.95.198.117]) by i-07e6a8d1d4c5128bd.mta3vrest.sd.prd.sparkpost (ecelerity 5.2.0.76224 r(msys-ecelerity:tags/5.2.0.45)) with REST id AF/24-07924-645E05A6; Fri, 10 Jul 2026 12:27:50 +0000

Authentication

Received-SPF Authentication result
pass ([receiver]: domain of [email protected] designates 194.28.204.189 as permitted sender) receiver=[receiver]; client-ip=194.28.204.189; envelope-from="[email protected]"; helo=mta-1-189.mta.ometria.email;
Authentication-Results Authentication result
[receiver]; dkim=pass [email protected] header.s=scph0725 header.b=x0QIq9FV; dmarc=pass header.from=mail.rothys.com policy.dmarc=quarantine; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=mta-1-189.mta.ometria.email; spf=pass ([receiver]: domain of [email protected] designates 194.28.204.189 as permitted sender) [email protected]; arc=none smtp.remote-ip=194.28.204.189

Platform

X-MSFBL
neVJauRT2S6rE5JFM1k7mh3B9BkGpCbEHUrhwbwje6A=|eyJzdWJhY2NvdW50X2l kIjoiNjUzIiwiY3VzdG9tZXJfaWQiOiIxIiwiciI6InJvdGh5c0BpbmJveGFyY2h pdmUub3JnIiwidGVuYW50X2lkIjoib21ldHJpYSIsIm1lc3NhZ2VfaWQiOiI2YTR lNDZlNTUwNmE1NmFiNDJmYSJ9

Unsubscribe and feedback

List-Unsubscribe
<mailto:…@spe.ometria.email>,<https://unsubscribe.eu.spmta.com/…>
List-Unsubscribe-Post
List-Unsubscribe=One-Click
List-Id
<ometria.1.653.sparkpostmail.com>

Message

Message-ID Identifies SparkPost
<AF.24.07924.645E05A6@i-07e6a8d1d4c5128bd.mta3vrest.sd.prd.sparkpost>
Date
Fri, 10 Jul 2026 12:27:50 +0000
Content-Type
multipart/alternative; boundary="_----/fxYJ/VVYLNEXWhkph5JiA===_6F/24-07924-645E05A6"
MIME-Version
1.0
Reply-To
[email protected]
Subject
The bag *is* the outfit.
From
"Rothy's" <[email protected]>

More from Rothy's

All 130 emails
Rothy's

JUST IN: NEW BOOTS

Rothy's

BACK IN BLACK: THE IVY

Rothy's

HERRINGBONE SEASON

Rothy's

New slippers for the whole fam.

Similar campaigns from other brands

Different brands running the same play. Compare any of them side by side.

Bellroy

Struggling to choose a work bag?

Compare
Anthropologie

allow us to introduce our GREATEST HITS

Compare
Away

The bags you actually want are 20% off

Compare
Abercrombie & Fitch

On the topic of what to wear...

Compare

Archived for reference and commentary. Rothy's, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.