THE color of the season.
Hint: It’s brown.
Rothy's <[email protected]>
Share
Rothy's promotes brown as the color of the season, highlighting its momentum and offering brown styles for shopping. The brand also introduces three new neutrals with details like eyelet and tortoise. Rothy's invites customers to shop these new colors and other products, including women's bags, men's, and kids' items.
What the raw message shows
From the headers
- Sent with
-
SparkPost See it in the headers
In the HTML
- Built with
- Animated GIFs
Across Rothy's's email
- Sends
- About 10 a week
- DMARC
-
Enforced, quarantine
Mail failing authentication goes to spam.
The copy
48 words · under a minute to read · 2 buttons
brown's big year
Some colors have timing. This one has momentum.
SHOP BROWN STYLES
SHOP NEW ARRIVALS
New colors. Same crush. Three new neutrals. Some with eyelet detail. One in tortoise. All easy on the eyes.
Button Rothy's HQ: 901 Battery St, Third Floor,
Button San Francisco, CA 94111 USA
The words as text: what a screen reader can follow, and all there is when images don't load.
What the headers say
Read from the message's own headers, as it arrived.
- Came from
-
mta-1-188.mta.ometria.email
· 194.28.204.188
SparkPost's sending servers
- SPF
- Pass for emailom.mail.rothys.com
- DKIM
-
- Pass signed by mail.rothys.com
- DMARC
-
Pass for mail.rothys.com
Policy: quarantine
- Unsubscribe
-
One-click
Meets the Gmail and Yahoo rule for bulk senders.
- Complaints
- No feedback-loop header
Show all 15 headers Hide the headers
As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.
Route
- Received
- from mta-1-188.mta.ometria.email (194.28.204.188) by [receiver] (cloudflare) id NfG23uHf6ZI6 for <[recipient]>; Tue, 21 Jul 2026 13:24:57 +0000
- Received Identifies SparkPost
- from [10.95.206.169] ([10.95.206.169]) by i-04e6a42a332e661a4.mta3vrest.sd.prd.sparkpost (ecelerity 5.2.0.76311 r(msys-ecelerity:tags/5.2.0.47)) with REST id CB/EE-37118-9237F5A6; Tue, 21 Jul 2026 13:24:57 +0000
Authentication
- Received-SPF Authentication result
- pass ([receiver]: domain of [email protected] designates 194.28.204.188 as permitted sender) receiver=[receiver]; client-ip=194.28.204.188; envelope-from="[email protected]"; helo=mta-1-188.mta.ometria.email;
- Authentication-Results Authentication result
- [receiver]; dkim=pass [email protected] header.s=scph0725 header.b=yF3OF2FP; dmarc=pass header.from=mail.rothys.com policy.dmarc=quarantine; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=mta-1-188.mta.ometria.email; spf=pass ([receiver]: domain of [email protected] designates 194.28.204.188 as permitted sender) [email protected]; arc=none smtp.remote-ip=194.28.204.188
Platform
- X-MSFBL
- 4EFH36QdEo4t/VDcefqotVSkB/CxqWjRTQIljzqpu5M=|eyJzdWJhY2NvdW50X2l kIjoiNjUzIiwibWVzc2FnZV9pZCI6IjZhNWEyOTczNWY2YThlYWQ2ZWJjIiwiciI 6InJvdGh5c0BpbmJveGFyY2hpdmUub3JnIiwiY3VzdG9tZXJfaWQiOiIxIiwidGV uYW50X2lkIjoib21ldHJpYSJ9
Unsubscribe and feedback
- List-Unsubscribe
- <mailto:…@spe.ometria.email>,<https://unsubscribe.eu.spmta.com/…>
- List-Unsubscribe-Post
- List-Unsubscribe=One-Click
- List-Id
- <ometria.1.653.sparkpostmail.com>
Message
- Message-ID Identifies SparkPost
- <CB.EE.37118.9237F5A6@i-04e6a42a332e661a4.mta3vrest.sd.prd.sparkpost>
- Date
- Tue, 21 Jul 2026 13:24:57 +0000
- Content-Type
- multipart/alternative; boundary="_----lplSbpbrfNB0z8Ydly4neA===_9B/EE-37118-9237F5A6"
- MIME-Version
- 1.0
- Reply-To
- [email protected]
- Subject
- THE color of the season.
- From
- "Rothy's" <[email protected]>
More from Rothy's
All 155 emailsSimilar campaigns from other brands
Different brands running the same play. Compare any of them side by side.
Archived for reference and commentary. Rothy's, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.