What’s in a bag’s balm?
More than you think…
Glossier showcases the unique personalities of its best-selling balm flavors through fictional handbag contents. The brand highlights three balm flavors: I ❤️ NY, Black Cherry, and Strawberry, each with distinct items in their respective bags. Glossier invites customers to shop these balm flavors now.
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Our best-selling balm flavors are sweet, complex, and a little unexpected—so of course their handbag contents are, too.
I ❤️ NY BALM DOTCOM
_little red book and pen
BLACK CHERRY BALM DOTCOM
_little black book
_fav sonny angel
_backup silver earrings
STRAWBERRY BALM DOTCOM
_pink washi tape
_pink digital camera
Glossier.com / [email protected]
233 Spring Street, Floor 10
New York, NY 10013
New Street Square
London, EC4A 3TW
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- What’s in a bag’s balm?
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