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Your trade-in quote expires tomorrow

Your Rivian adventure awaits.

Rivian <[email protected]>

Promotions & Sales

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Sent with Braze Sends about every 2 weeks All facts

Rivian promotes applying a vehicle's trade-in value toward the final price of a new R2. The company reminds customers that their trade-in quote expires soon, encouraging them to discuss details with a sales advisor. Rivian invites customers to schedule a call to learn more about the trade-in process.

What the raw message shows

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Across Rivian's email

Sends
About every 2 weeks
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Mail failing authentication is refused.

The copy

64 words · under a minute to read · 4 buttons

Your R2 is closer than you think

You can apply your vehicle’s trade-in value toward the final price of your new R2 and make an easy swap when you take delivery.

Since your trade-in quote expires tomorrow, now’s the perfect time to chat with a sales advisor to learn more.

Button Schedule a call

Button Demo Drive

Button Spaces

Button Trip Visualizer

14600 Myford Rd. Irvine, CA, 92606

The words as text: what a screen reader can follow, and all there is when images don't load.

What the headers say

Read from the message's own headers, as it arrived.

Came from
ixuebr62.em.rivian.com · 137.22.234.205

Braze's sending servers

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None
DKIM
  • Pass signed by em.rivian.com
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Pass for em.rivian.com

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Meets the Gmail and Yahoo rule for bulk senders.

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Show all 18 headers

As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.

Route

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<[email protected]>
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from ixuebr62.em.rivian.com (ixuebr62.em.rivian.com. [137.22.234.205]) by [receiver] with ESMTPS id 41be03b00d2f7-cc1f36ecb6csi25315658a12.238.2026.09.01.09.51.59 for <[recipient]> (version=TLS1_2 cipher=ECDHE-ECDSA-AES128-GCM-SHA256 bits=128/128); Tue, 01 Sep 2026 09:51:59 -0700 (PDT)
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from [10.90.1.31] ([10.90.1.31]) by i-0f727fa2db97afcb1.mta1vrest.sd.prd.sparkpost (ecelerity 5.3.0.76384 r(msys-ecelerity:tags/5.3.0.7)) with REST id D0/AA-50636-FA2079A6; Tue, 01 Sep 2026 16:51:59 +0000

Authentication

Received-SPF Authentication result
pass ([receiver]: domain of [recipient] designates 2a00:1450:4864:20::22e as permitted sender) receiver=[receiver]; client-ip=2a00:1450:4864:20::22e; envelope-from="[recipient]"; helo=mail-lj1-x22e.google.com;
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[receiver]; dkim=pass [email protected] header.s=scph0125 header.b=rE9dWTKJ; dmarc=pass header.from=em.rivian.com policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=mail-lj1-x22e.google.com; spf=pass ([receiver]: domain of [recipient] designates 2a00:1450:4864:20::22e as permitted sender) smtp.mailfrom=[recipient]; arc=pass smtp.remote-ip="2a00:1450:4864:20::22e"
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pass (google.com: domain of [email protected] designates 137.22.234.205 as permitted sender) client-ip=137.22.234.205;
Authentication-Results Authentication result
[receiver]; dkim=pass [email protected] header.s=scph0125 header.b=rE9dWTKJ; spf=pass (google.com: domain of [email protected] designates 137.22.234.205 as permitted sender) smtp.mailfrom="[email protected]"; dmarc=pass (p=REJECT sp=REJECT dis=NONE) header.from=rivian.com

Platform

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i=2; AKwUvBwUAnmik1O9uGT+LJyG4vjwrSStRetC8OgKqP+gvnkzj5UQQH6HbHtPhm/[email protected]
X-MSFBL
O1FPz1KDEuQkUcswXos/EK4+WJ6p4Vxj94iuXNoNppg=|eyJzdWJhY2NvdW50X2l kIjoiMTUwNyIsInRlbmFudF9pZCI6InNwYyIsInIiOiJtZmF1dmVhdUBnbWFpbC5 jb20iLCJjdXN0b21lcl9pZCI6IjI2NjY5MyIsIm1lc3NhZ2VfaWQiOiI2YTk1YWY wMjk3NmFlOGE1MmEwZCJ9

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Message

From
"Rivian" <[email protected]>
Message-ID
<D0.AA.50636.FA2079A6@i-0f727fa2db97afcb1.mta1vrest.sd.prd.sparkpost>
Date
Tue, 01 Sep 2026 16:51:59 +0000
Content-Type
multipart/alternative; boundary="_----jZJCJHLDr3ta11CAPBbJaQ===_EE/9A-50636-FA2079A6"
MIME-Version
1.0
Subject
Your trade-in quote expires tomorrow
Reply-To
[email protected]

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