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American Eagle newsletter and email examples

Fashion & Apparel

47 campaigns · ae.com · RSS

American clothing retailer known for denim, casual apparel and accessories aimed at a young adult audience, and the sister brand to Aerie.

42 American Eagle emails in the 12 weeks to Oct 9, by the day each landed and the time it was sent (ET).
  • Sends about 4 times a week, about as often as the typical Fashion & Apparel brand.
  • Any day of the week, most often around 8am ET, counting scheduled sends only.
  • Sent with SparkPost, read from the message headers.
  • 1 promo code found in its emails, 2% of campaigns.
  • 47% of subject lines mention a discount, against 13% for the typical Fashion & Apparel brand.

Every email here was captured from a real subscription, starting July 2026. Full report

⭐The reviews are in: you LOVE our jeans! ⭐

Your Mystery Deal is here for one more day!

Friend, your mystery deal awaits

Your go-to pants just landed

We’ll keep this brief: Happy Underwear Day! 

Just dropped 🏈 🏀 New season. New game day gear.

The most-wanted list: 30-40% off ends today!

JEANS FOR LIFE? Visit your AE store for a chance to win👖🏆

Major faves alert: 30-40% off all the styles you’ve been 👀😍

The $34.99 sweatshirts you’ll live in 😍

5-star baggy jeans everyone’s loving⭐

30% off AE & Aerie (including jeans!) for the week ahead

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