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Drift newsletter and email examples

E-commerce & Retail

62 campaigns · drift.co · RSS

A scent based, home goods company, design forward and made to fit your lifestyle, without getting in the way. Those who appreciate beauty, we see you.

60 Drift emails in the 12 weeks to Oct 4, by the day each landed and the time it was sent (ET). Hollow dots were set off by our signup or a cart.
  • Sends about 5 times a week, 31% more often than the typical E-commerce & Retail brand.
  • Any day of the week, most often around 12pm ET, counting scheduled sends only.
  • Sent with Klaviyo, read from the message headers.
  • 12 promo codes found in its emails, 19% of campaigns.
  • 18% of subject lines mention a discount, against 19% for the typical E-commerce & Retail brand.

Every email here was captured from a real subscription, starting July 2026. Full report

Fall is served

You're first in line for fall

Last Day for our SALE

Our #1 scent x 3 @ a limited-time price

Take 15% off Room Sprays, Candles, Diffusers, and more

Labor Day HOME SALE. Starts Now!

Their first dorm, their first signature scent

Look what’s back

Last chance to ride this wave

Last chance for 20% off Pumpkin Spice Muffin

Pumpkin. Spice. Muffin.

Summer (Sunset) is not over...

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