How HIUT does email marketing
Fashion & Apparel14 campaigns · hiutdenim.co.uk · RSS
Hiut Denim Co. We make the best jeans, not the most jeans we can. And we only make jeans. No distractions. No compromises. Only jeans. Do One Thing Well.
HIUT sends about 2.8 campaigns a week, most often on Sat around 9am US Eastern. Its median subject line runs 28 characters.
- Campaigns a week
- 2.8
- Median subject
- 28 chars
- Median words
- 203
- Carry a promo code
- 0%
When HIUT sends
Across 14 scheduled campaigns. Welcome, cart and order emails are left out: they go out when a subscriber acts, not when HIUT chooses to send. Times are US Eastern.
Day of week
Hour of day (US Eastern)
What HIUT sends
Mostly Promotions & Sales (21% of campaigns).
The stack behind the sends
HIUT sends with Klaviyo and publishes a DMARC none policy.
Sends with
Domain authentication
Failures are monitored but still delivered, so the policy is not enforced yet.
SPF also authorizes Google Workspace, Mandrill to send as this domain, which usually means other tools sit alongside the main platform.
A typical HIUT campaign carries 203 words and 8 images.
How this is measured
Every figure comes from real HIUT emails captured in Inbox Archive, not from a survey or a vendor report. Compare against every brand we track, or browse HIUT campaigns.