Skip to content

HOKA newsletter and email examples

Fashion & Apparel

64 campaigns · hoka.com · RSS

HOKA is a running shoe company. It engineers shoes for comfort and speed in trail, hiking, and road running.

59 HOKA emails in the 12 weeks to Oct 7, by the day each landed and the time it was sent (ET). Hollow dots were set off by our signup or a cart.
  • Sends about 5 times a week, 40% more often than the typical Fashion & Apparel brand.
  • Any day of the week, most often around 7am ET, counting scheduled sends only.
  • Sent with Cordial, read from the message headers.

Every email here was captured from a real subscription, starting July 2026. Full report

This fall’s theme: Grit

Fresh Members-only colors

Arahi 9: Light, soft stability ​

Black goes with everything

New colors: Bondi 7

Meet Arahi 9

Not slowing down for anything

Watch now: “Learning to Fly”​

Wides go hard

Best sellers for good reason

Meet the trail faves

Mafate 2 OG: Back in black

More on HOKA

Other Fashion & Apparel brands

All Fashion & Apparel emails