Skip to content

How Hollister Co does email marketing

Fashion & Apparel

63 campaigns · www.hollisterco.com · RSS

Shop comfortable, versatile, year-round staples at Hollister. Jeans, t-shirts, dresses, jackets and more. Not knowing what to wear isn't an issue anymore.

Hollister Co sends about 7.2 campaigns a week, most often on Sun around 10am US Eastern. Its median subject line runs 28 characters, and 44% carry an emoji.

Campaigns a week
7.2
Median subject
28 chars
Median words
226
Carry a promo code
0%

When Hollister Co sends

Across 63 scheduled campaigns. Welcome, cart and order emails are left out: they go out when a subscriber acts, not when Hollister Co chooses to send. Times are US Eastern.

Day of week

Hour of day (US Eastern)

12am6am12pm6pm11pm

What Hollister Co sends

Mostly Other (41% of campaigns).

Other 41% · 26
Promotions & Sales 37% · 23
Product Showcase 16% · 10
Newsletters 3% · 2

The stack behind the sends

Hollister Co sends with Mailgun and publishes a DMARC reject policy.

Sends with

Mailgun

Domain authentication

DMARC: reject

Mail failing authentication is rejected outright, the strictest setting.

A typical Hollister Co campaign carries 226 words and 3 images.

How this is measured

Every figure comes from real Hollister Co emails captured in Inbox Archive, not from a survey or a vendor report. Compare against every brand we track, or browse Hollister Co campaigns.