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Huel newsletter and email examples

Food & Drink

18 campaigns · www.huel.com · RSS

Huel is nutritionally complete food that contains all 27 essential vitamins and minerals, protein, essential fatty acids, carbs, fiber and phytonutrients

18 Huel emails in the 12 weeks to Oct 6, by the day each landed and the time it was sent (ET). Hollow dots were set off by our signup or a cart.
  • Sends about 2.5 times a week, 24% less often than the typical Food & Drink brand.
  • Most often on Tue around 12pm ET, counting scheduled sends only.
  • Sent with Emarsys, read from the message headers.
  • 1 promo code found in its emails, 6% of campaigns.
  • 17% of subject lines mention a discount, against 24% for the typical Food & Drink brand.

Every email here was captured from a real subscription, starting August 2026. Full report

40g of protein before 9am? 💪

Are you getting your Huel savings?

Something berry new just dropped 👀

Your $12 sandwich won't like this.

The habit you'll actually keep 🌱

Bloating or inflammation? Here's how to tell 🧐

Back to routine. Not to overspending.

Why September resolutions actually stick 🍂

Back to it. Nutrition sorted.

Want to get stronger in 4 weeks? Read this 💪

Your reset starts here 👉

Hey - Bryony here from the Customer Experience Team 👋

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