A truck you can really, actually afford.

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Preorder the most affordable truck in the USA.

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Wednesday, July 22, 2026

Slate Auto announces the Blank Slate truck, priced at $24,950, making it the most affordable truck in the USA. The company achieves affordability by removing unnecessary features and offering customizable options. Slate Auto is now accepting preorders for the Blank Slate truck.

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A NEW TRUCK FOR UNDER $25K. REALLY.

It’s official: the Slate will be the most affordable truck in the USA*. If you're thinking about preordering: the Blank Slate will cost $24,950** (about half the price of an average new car).

But the price tag is only one way affordability is built in.

START WITH A BLANK SLATE

We removed the stuff that’s usually built into truck price tags (think: trim levels, infotainment features, massage seats).

Bring your own tech: no built-in screens or redundant apps

Physical button controls

Smaller, more functional body size

Window cranks (our personal favorite)

PICK THE FEATURES YOU WANT

Add what you need, whenever you want.

Pick your body style: Truck or SUV (we have three)

Wrap colors you can swap

100+ accessories across a range of prices

Easy DIY installation

EFFICIENT DESIGN AND MANUFACTURING

We rethought how trucks get designed and manufactured.

A smaller factory than most automakers

No paint shop

Fewer parts than most vehicles

Right-sized battery for daily driving (65 kWh)

Our preorder window is open: don’t wait to lock in a delivery slot.

*Source: Data compiled by S&P Global of average MSRP as of 6/26

S&P Global: used to pull MSRP on ~13 million new vehicle sales annually, by make, model, fuel type

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From: "Slate Auto" <[email protected]>
Subject: A truck you can really, actually afford.
Date: Wed, 22 Jul 2026 08:02:49 -0600
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