Skip to content

Get 2026 R1 before it’s gone

Enjoy $1,500 lease savings while you still can.

Rivian <[email protected]>

Promotions & Sales

Share
Sent with Braze Sends about 1 a week All facts

Rivian promotes its 2026 R1 vehicles with limited-time offers, including a $1,500 rebate on select leases and 1.99% APR financing for 60 months. Customers can also receive an additional $1,000 discount on R1 vehicle orders made between September 23-30. Rivian encourages shoppers to act quickly, as vehicle availability is limited.

What the raw message shows

From the headers

Sent with
Braze

Across Rivian's email

Sends
About 1 a week
DMARC
Enforced, reject

Mail failing authentication is refused.

The copy

268 words · about 1 min to read · 5 buttons

2026 R1 is in demand and this is your chance to take advantage of our current offers on a new 2026 vehicle while you still can.

Save $1,5001 when you lease select 2026 R1 for 24 or 36 months, or get a new 2026 R1 Tri for as low as 1.99% APR2 for 60 months.

Have your lease or finance offer approved and take delivery by September 30.

Button Shop 2026 R1

Button Explore all offers

Order now, save $1,000

Order any R1 vehicle between September 23-30 to receive an additional $1,000 discount.3

Button Shop now

R1 Demo Drive 101

Experience R1 for yourself. You'll get a guided walkthrough of our intuitive tech, a rundown of drive modes, an intro to charging and of course, get behind the wheel.

Button Book your drive

Button Learn more

1Rivian will contribute a rebate to the amount due at signing toward qualifying 24- or 36-month leases of the following new R1 vehicle configurations when ordered through R1 Shop, subject to conditions:

Rivian will contribute a rebate of $1,500 toward leases of these R1 configurations*:

New 2026 R1T and R1S Dual Standard vehicles ordered between 9/1/2026 and 9/30/2026.

New 2026 R1T and R1S Dual with Large Battery vehicles ordered between 9/1/2026 and 9/30/2026.

New 2026 R1T and R1S Dual with Large Battery and Power Upgrade vehicles ordered between 9/1/2026 and 9/30/2026.

New 2026 R1T and R1S Dual with Max Battery vehicles ordered between 9/1/2026 and 9/30/2026.

New 2026 R1T and R1S Dual with Max Battery and Power Upgrade vehicles ordered between 9/1/2026 and 9/30/2026.

New 2026 R1T and R1S Tri Max vehicles ordered between 9/1/2026 and 9/30/2026.

The words as text: what a screen reader can follow, and all there is when images don't load.

What the headers say

Read from the message's own headers, as it arrived.

Came from
ixuebr62.em.rivian.com · 137.22.234.205

Braze's sending servers

SPF
Pass for em.rivian.com
DKIM
  • Pass signed by em.rivian.com
DMARC
Pass for em.rivian.com

Policy: reject

Unsubscribe
One-click

Meets the Gmail and Yahoo rule for bulk senders.

Complaints
No feedback-loop header
Show all 14 headers

As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.

Route

Received
from ixuebr62.em.rivian.com (137.22.234.205) by [receiver] (cloudflare) id KbSnm0g9B75t for <[recipient]>; Wed, 23 Sep 2026 13:03:06 +0000
Received
from [10.90.20.80] ([10.90.20.80]) by i-0d27598dd04e0db64.mta1vrest.sd.prd.sparkpost (ecelerity 5.3.0.76429 r(msys-ecelerity:tags/5.3.0.18)) with REST id 04/91-00801-A0EC3BA6; Wed, 23 Sep 2026 13:03:06 +0000

Authentication

Received-SPF Authentication result
pass ([receiver]: domain of [email protected] designates 137.22.234.205 as permitted sender) receiver=[receiver]; client-ip=137.22.234.205; envelope-from="[email protected]"; helo=ixuebr62.em.rivian.com;
Authentication-Results Authentication result
[receiver]; dkim=pass [email protected] header.s=scph0125 header.b=Hx5x/Yjp; dmarc=pass header.from=em.rivian.com policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=ixuebr62.em.rivian.com; spf=pass ([receiver]: domain of [email protected] designates 137.22.234.205 as permitted sender) smtp.mailfrom=msprvs1=20726-IZIrf6l=bounces-266693-1507@em.rivian.com; arc=none smtp.remote-ip=137.22.234.205

Platform

X-MSFBL
nu3kCALY7rCAmvvRd65jdUjNEFRfKm/sjm2ZWlRFyhM=|eyJ0ZW5hbnRfaWQiOiJ zcGMiLCJyIjoiam9obkBpbmJveGFyY2hpdmUub3JnIiwic3ViYWNjb3VudF9pZCI 6IjE1MDciLCJtZXNzYWdlX2lkIjoiNmFiMzBhY2ViMzZhMGNjOTE5NDAiLCJjdXN 0b21lcl9pZCI6IjI2NjY5MyJ9

Unsubscribe and feedback

List-Unsubscribe
<https://07.emailinboundprocessing.com/…>,<mailto:…@unsubscribe-07.emailinboundprocessing.com>
List-Unsubscribe-Post
List-Unsubscribe=One-Click

Message

From
"Rivian" <[email protected]>
Message-ID
<04.91.00801.A0EC3BA6@i-0d27598dd04e0db64.mta1vrest.sd.prd.sparkpost>
Date
Wed, 23 Sep 2026 13:03:06 +0000
Content-Type
multipart/alternative; boundary="_----BRJs9SL9xW/SvW7cMuGADA===_E0/91-00801-A0EC3BA6"
MIME-Version
1.0
Subject
Get 2026 R1 before it’s gone
Reply-To
[email protected]

More from Rivian

All 83 emails
Rivian

R2 is TopGear.com’s 2027 SUV of the Year

Rivian

See it first at Autonomy & AI Day

Rivian

R1 never rests. Here’s what’s new

Rivian

The R2 roundup

Similar campaigns from other brands

Different brands running the same play. Compare any of them side by side.

Polestar

Only a few Polestar 3s remain.

Compare
Tesla

Get Your Powerwall Before the Rebate Ends

Compare
Lucid Motors

All-electric summer savings await.

Compare
Garmin

Don’t Miss Out on Autopilot Savings

Compare

Archived for reference and commentary. Rivian, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.