By the Numbers: How World Cup Fever Took Over Netflix
Netflix Newsroom <[email protected]>
Share
The company highlights the impact of World Cup fever on Netflix. It shares key numbers and insights on the phenomenon. The campaign showcases the popularity of World Cup content on the platform.
What the raw message shows
From the headers
- Sent with
-
Amazon SES See it in the headers
Across Netflix's email
- Sends
- About every 3 weeks
- DMARC
-
Enforced, reject
Mail failing authentication is refused.
The copy
21 words · under a minute to read · 1 button
From the Netflix Newsroom
Entertainment August 05, 2026
By the Numbers: How World Cup Fever Took Over Netflix
Button Read more →
The words as text: what a screen reader can follow, and all there is when images don't load.
What the headers say
Read from the message's own headers, as it arrived.
- Came from
-
c136-88.smtp-out.amazonses.com
· 76.223.136.88
Amazon SES's sending servers
- SPF
- Pass for amazonses.com
- DKIM
-
- Pass signed by partner.netflix.com
- Pass signed by amazonses.com
- DMARC
-
Pass for partner.netflix.com
Policy: reject
- Unsubscribe
-
Email only
Gmail and Yahoo ask bulk senders for one-click unsubscribe.
- Complaints
-
Feedback loop set up
Mailbox providers can report spam complaints straight back to the sender.
Show all 19 headers Hide the headers
As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.
Route
- Received Identifies Amazon SES
- from c136-88.smtp-out.amazonses.com (76.223.136.88) by [receiver] (cloudflare) id 2J8aL60Wyxyu for <[recipient]>; Wed, 05 Aug 2026 16:04:07 +0000
Authentication
- Received-SPF Authentication result
- pass ([receiver]: domain of 0100019fd2aaf623-704a6712-469c-4595-a841-dd14a9a535cc-000000@amazonses.com designates 76.223.136.88 as permitted sender) receiver=[receiver]; client-ip=76.223.136.88; envelope-from="0100019fd2aaf623-704a6712-469c-4595-a841-dd14a9a535cc-000000@amazonses.com"; helo=c136-88.smtp-out.amazonses.com;
- Authentication-Results Authentication result
- [receiver]; dkim=pass header.d=partner.netflix.com header.s=loquvf7wosjgy5modrxazuaf3x3pof6m header.b=UOiBCza/; dkim=pass header.d=amazonses.com header.s=224i4yxa5dv7c2xz3womw6peuasteono header.b=qbNIEs+k; dmarc=pass header.from=partner.netflix.com policy.dmarc=reject; spf=pass ([receiver]: domain of [email protected] designates 76.223.136.88 as permitted sender) smtp.helo=c136-88.smtp-out.amazonses.com; spf=pass ([receiver]: domain of 0100019fd2aaf623-704a6712-469c-4595-a841-dd14a9a535cc-000000@amazonses.com designates 76.223.136.88 as permitted sender) smtp.mailfrom=0100019fd2aaf623-704a6712-469c-4595-a841-dd14a9a535cc-000000@amazonses.com; arc=none smtp.remote-ip=76.223.136.88
Platform
- X-TrackingUuid
- e3b81b2b-f665-4338-bb47-5dd3df653076
- X-AppInfo
- emailservice::us-east-1::partner::emailservice-211172f2-fd0f-46cc-ba37-8e8187b42cfa::prod
- X-MessageGuid
- 41be02d8-9619-449a-b706-8616ee37dd59
- X-localeCountry
- en::US
- X-SourceAppName
- presssiteservices
- X-WorkflowId
- 200216
- X-To
- [recipient]
- X-TaskUuid
- 9066f72d-80ab-4cb3-bf55-487fa6491243
- X-SES-Outgoing Identifies Amazon SES
- 2026.08.05-76.223.136.88
Unsubscribe and feedback
- Feedback-ID
- ::1.us-east-1.cH2tGwpBLIxia3teqeNiC4px/mCp35LHVs2n0ZR/rKI=:AmazonSES
Message
- Date
- Wed, 5 Aug 2026 16:04:07 +0000
- From
- Netflix Newsroom <[email protected]>
- Message-ID
- <0100019fd2aaf623-704a6712-469c-4595-a841-dd14a9a535cc-000000@email.amazonses.com>
- Subject
- By the Numbers: How World Cup Fever Took Over Netflix
- MIME-Version
- 1.0
- Content-Type
- multipart/alternative; boundary="----=_Part_8382_1984181603.1785945847324"
More from Netflix
All 7 emailsSimilar campaigns from other brands
Different brands running the same play. Compare any of them side by side.
Archived for reference and commentary. Netflix, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.