How captain's chairs change the whole cabin
Six things the open aisle is good for.
Rivian <[email protected]>
Share
Rivian promotes its new captain's chairs for the 2027 R1S, highlighting the design and benefits of the open aisle. The company invites customers to learn more and design their own vehicle or shop existing inventory. Rivian also offers demo drives and other resources to experience the new feature.
What the raw message shows
From the headers
- Sent with
-
Braze
Across Rivian's email
- Sends
- About every 2 weeks
- DMARC
-
Enforced, reject
Mail failing authentication is refused.
The copy
71 words · under a minute to read · 8 buttons
Captain's chairs have arrived on 2027 R1S and are ready for your daily life. Get the details on the design and reasons to love the open aisle.
Button Read the story
Button Book a drive
The 2027 R1S with second-row captain's chairs is available now. Design yours now and place an order, or shop existing inventory.
Button Design 2027 R1S
Button Shop 2027 R1S
Button Demo Drive
Button Spaces
Button Trip Visualizer
Button 14600 Myford Rd. Irvine, CA, 92606
The words as text: what a screen reader can follow, and all there is when images don't load.
What the headers say
Read from the message's own headers, as it arrived.
- Came from
-
ixuebr62.em.rivian.com
· 137.22.234.205
Braze's sending servers
- SPF
- Pass for em.rivian.com
- DKIM
-
- Pass signed by em.rivian.com
- DMARC
-
Pass for em.rivian.com
Policy: reject
- Unsubscribe
-
One-click
Meets the Gmail and Yahoo rule for bulk senders.
- Complaints
- No feedback-loop header
Show all 14 headers Hide the headers
As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.
Route
- Received
- from ixuebr62.em.rivian.com (137.22.234.205) by [receiver] (cloudflare) id 3jI5K4lUsx2e for <[recipient]>; Wed, 16 Sep 2026 21:07:37 +0000
- Received
- from [10.90.12.221] ([10.90.12.221]) by i-0e6d4a911981170c4.mta1vrest.sd.prd.sparkpost (ecelerity 5.3.0.76417 r(msys-ecelerity:tags/5.3.0.14)) with REST id B0/20-37078-E050BAA6; Wed, 16 Sep 2026 21:07:26 +0000
Authentication
- Received-SPF Authentication result
- pass ([receiver]: domain of [email protected] designates 137.22.234.205 as permitted sender) receiver=[receiver]; client-ip=137.22.234.205; envelope-from="[email protected]"; helo=ixuebr62.em.rivian.com;
- Authentication-Results Authentication result
- [receiver]; dkim=pass [email protected] header.s=scph0125 header.b=OrPj0Xr3; dmarc=pass header.from=em.rivian.com policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=ixuebr62.em.rivian.com; spf=pass ([receiver]: domain of [email protected] designates 137.22.234.205 as permitted sender) smtp.mailfrom=msprvs1=20719PENgSwRg=bounces-266693-1507@em.rivian.com; arc=none smtp.remote-ip=137.22.234.205
Platform
- X-MSFBL
- F5nTAQgDf9SvxqaWwMnbZ4ruEWsGE9RAT6jSNYq/OBo=|eyJyIjoicml2aWFuQGl uYm94YXJjaGl2ZS5vcmciLCJjdXN0b21lcl9pZCI6IjI2NjY5MyIsInN1YmFjY29 1bnRfaWQiOiIxNTA3IiwidGVuYW50X2lkIjoic3BjIiwibWVzc2FnZV9pZCI6IjZ hYTgwZTA1YWI2YTkxN2IwMjBiIn0=
Unsubscribe and feedback
- List-Unsubscribe
- <https://07.emailinboundprocessing.com/…>,<mailto:…@unsubscribe-07.emailinboundprocessing.com>
- List-Unsubscribe-Post
- List-Unsubscribe=One-Click
Message
- From
- "Rivian" <[email protected]>
- Message-ID
- <B0.20.37078.E050BAA6@i-0e6d4a911981170c4.mta1vrest.sd.prd.sparkpost>
- Date
- Wed, 16 Sep 2026 21:07:26 +0000
- Content-Type
- multipart/alternative; boundary="_----8GtYo6JXtqAJihN72LsGRw===_FE/10-37078-E050BAA6"
- MIME-Version
- 1.0
- Subject
- How captain's chairs change the whole cabin
- Reply-To
- [email protected]
More from Rivian
All 79 emailsSimilar campaigns from other brands
Different brands running the same play. Compare any of them side by side.
Archived for reference and commentary. Rivian, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.