Lower-priced deals on selected favorite brands đ
Score huge savings on past-season gear
Share
REI promotes lower-priced deals on selected favorite brands, with discounts of up to 50% off. The company highlights specific deals, including 40% off Mountain Hardwear tents and 25% off selected Altra footwear. Members can also save an extra 20% on one REI Outlet item through September 7.
What the raw message shows
From the headers
- Sent with
-
Iterable
See it in the headers
In the HTML
- Built with
- Dark-mode styles
Across REI's email
- Sends
- About 2 a week
- DMARC
-
Enforced, reject
Mail failing authentication is refused.
The copy
149 words · under a minute to read · 6 buttons
Menâs Deals
Womenâs Deals
All Deals
Up to 50% off deals
Summer may fade but these lowerâpriced deals will carry you merrily into fall.
Button SHOPÂ THEÂ DEALS
Discount based on original prices. While supplies last. Selection varies by location.
Donât pass on these clearance steals
Button SHOPÂ CLEARANCE
Deal spotlight. 40% off Mountain Hardwear Mineral King 2 & 3 Tents with Footprints.
Button SHOPÂ THEÂ DEAL
Sale valid thru 9/7. Discount based on original prices. Selection varies by location. While supples last.
25% off selected Altra footwear.
Button SHOPÂ NOW
Sale valid thru 9/7. Discount based on original prices. Selection varies by location. While supplies last.
REI Outlet. Members save even more thru 9/7. 20% off one REI Outlet item.
REI Coâop Members can save an extra 20% on one REI Outlet item thru 9/7.
USE CODE
LABORDAY26
Button SHOPÂ REIÂ OUTLET
Button BECOMEÂ AÂ MEMBER
Members only. Online only. Terms & conditions apply.
The words as text: what a screen reader can follow, and all there is when images don't load.
What the headers say
Read from the message's own headers, as it arrived.
- Came from
-
mta-253-218-245.rei.com.sparkpostmail.com
· 147.253.218.245
Iterable's sending servers
- SPF
- Pass for bounces.rei.com
- DKIM
-
- Pass signed by email.rei.com
- DMARC
-
Pass for email.rei.com
Policy: reject
- Unsubscribe
-
One-click
Meets the Gmail and Yahoo rule for bulk senders.
- Complaints
-
Feedback loop set up
Mailbox providers can report spam complaints straight back to the sender.
Show all 18 headers Hide the headers
As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.
Route
- Received
- from mta-253-218-245.rei.com.sparkpostmail.com (147.253.218.245) by [receiver] (cloudflare) id 7dOpmznH4a04 for <[recipient]>; Sun, 30 Aug 2026 15:59:01 +0000
- Received
- from [10.90.8.252] ([10.90.8.252]) by i-0d57859519e2973e8.mta1vrest.sd.prd.sparkpost (ecelerity 5.3.0.76384 r(msys-ecelerity:tags/5.3.0.7)) with REST id 8F/E3-62481-543549A6; Sun, 30 Aug 2026 15:59:01 +0000
Authentication
- Received-SPF Authentication result
- pass ([receiver]: domain of [email protected] designates 147.253.218.245 as permitted sender) receiver=[receiver]; client-ip=147.253.218.245; envelope-from="[email protected]"; helo=mta-253-218-245.rei.com.sparkpostmail.com;
- Authentication-Results Authentication result
- [receiver]; dkim=pass [email protected] header.s=scph0624 header.b=ijKjVwTk; dmarc=pass header.from=email.rei.com policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=mta-253-218-245.rei.com.sparkpostmail.com; spf=pass ([receiver]: domain of [email protected] designates 147.253.218.245 as permitted sender) smtp.mailfrom=msprvs1=20702uz3E94Ly=bounces-280172-1853@bounces.rei.com; arc=none smtp.remote-ip=147.253.218.245
Platform
- X-MSFBL
- 0xw4tk+5d2pOg7YN7dTY7JpPy2t/9QB0UMI/Y1ULbXg=|eyJzdWJhY2NvdW50X2l kIjoiMTg1MyIsIm1lc3NhZ2VfaWQiOiI2YTkwNDU1Mzk0NmE2YzM5M2VmOCIsInI iOiJyZWlAaW5ib3hhcmNoaXZlLm9yZyIsImN1c3RvbWVyX2lkIjoiMjgwMTcyIiw idGVuYW50X2lkIjoic3BjIn0=
- X-Campaign-ID
- 19611505
- X-Message-ID
- 019ad305e2854212935749010c8ce540
- X-Feedback-ID Identifies Iterable
- 25712344:19611505:104407:iterable
Unsubscribe and feedback
- List-Unsubscribe Identifies Iterable
- <https://www.rei.com/âŠ>,<mailto:âŠ@unsubscribe.iterable.com>
- List-Unsubscribe-Post
- List-Unsubscribe=One-Click
- Feedback-ID
- 25712344:19611505:104407:iterable
Message
- Message-ID
- <8F.E3.62481.543549A6@i-0d57859519e2973e8.mta1vrest.sd.prd.sparkpost>
- Date
- Sun, 30 Aug 2026 15:59:01 +0000
- Content-Type
- multipart/alternative; boundary="_----rp0djsifS3Vbzu/smb9w0w===_EE/E3-62481-543549A6"
- MIME-Version
- 1.0
- Reply-To
- [email protected]
- Subject
- Lower-priced deals on selected favorite brands đ
- From
- "REI" <[email protected]>
More from REI
All 23 emailsSimilar campaigns from other brands
Different brands running the same play. Compare any of them side by side.
Archived for reference and commentary. REI, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.