New Gear Is Coming Into View
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YETI promotes its upcoming limited edition Olive Camo gear, encouraging customers to shop new arrivals while waiting for the release. The brand highlights its various product categories, including coolers, drinkware, and bags. YETI is building anticipation for the new gear launch.
What the raw message shows
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Braze
In the HTML
- Tracking
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Found in the original, removed from this preview.
Across YETI's email
- Sends
- About 6 a week
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Enforced, reject
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The copy
53 words · under a minute to read · 10 buttons
Button Coolers Bags Drinkware New Arrivals
Button 02 : 22 : 39
Days
Hours
Minutes
It's Almost Here
LIMITED EDITION
Olive Camo
Keep an eye out for new gear and explore other recent drops while you wait.
Button SHOP NEW ARRIVALS
Built For The Wild
Button COOLERS
Button DRINKWARE
Button BAGS
Button CASES & STORAGE
Button CUSTOM
Button APPAREL
Button YETI STORE LOCATIONS
The words as text: what a screen reader can follow, and all there is when images don't load.
What the headers say
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- Came from
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o3118.abmail.mail.yeti.com
· 149.72.134.37
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- Pass signed by mail.yeti.com
- DMARC
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Pass for mail.yeti.com
Policy: reject
- Unsubscribe
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One-click
Meets the Gmail and Yahoo rule for bulk senders.
- Complaints
- No feedback-loop header
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Route
- Received
- from o3118.abmail.mail.yeti.com (149.72.134.37) by [receiver] (cloudflare) id HVPGiKjh6zpZ for <[recipient]>; Sat, 24 Oct 2026 15:20:20 +0000
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- from MTgwMDM0Njg (unknown) by geopod-ismtpd-92 (SG) with HTTP id oIARl0rWSVKZxPw59Z70_A Sat, 24 Oct 2026 15:20:20.302 +0000 (UTC)
Authentication
- Received-SPF Authentication result
- pass ([receiver]: domain of [recipient]@abmail.mail.yeti.com designates 149.72.134.37 as permitted sender) receiver=[receiver]; client-ip=149.72.134.37; envelope-from="[recipient]@abmail.mail.yeti.com"; helo=o3118.abmail.mail.yeti.com;
- Authentication-Results Authentication result
- [receiver]; dkim=pass header.d=mail.yeti.com header.s=s1 header.b=j2UwCZLv; dmarc=pass header.from=mail.yeti.com policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=o3118.abmail.mail.yeti.com; spf=pass ([receiver]: domain of [recipient]@abmail.mail.yeti.com designates 149.72.134.37 as permitted sender) smtp.mailfrom=[recipient]@abmail.mail.yeti.com; arc=none smtp.remote-ip=149.72.134.37
Platform
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- u001.BEaoB1GiTQFa+O8CCmEZHXo3zk1aOVACJiHS+HTo2QICsaxuFoU2zn8jkdrTYs5gXiqE4Wu19SeZipNR7/thiosANuxtyO9a+OaiekbLGeLvL7NY6uBtv0Rz4aFBimIb3PXPIeuh4Nk5YU911cezjKIo4VyIebLJFx4lrVck9M3TMwI6aOLT225Y7/OEBJZPmXq1hI+ekmw/uMCQO1lscVwpinRnEO+gNQxslhJr3XU=
- X-SG-ID
- u001.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- <https://06.emailinboundprocessing.com/…>, <mailto:…@unsubscribe-06.emailinboundprocessing.com>
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Message
- Content-Type
- multipart/alternative; boundary=a63c2378d4f8bf8912137f36ff4c4c8042af6198ed89e08e26462d5bccc8
- Date
- Sat, 24 Oct 2026 15:20:20 +0000 (UTC)
- From
- YETI <[email protected]>
- Mime-Version
- 1.0
- Message-ID
- <oIARl0rWSVKZxPw59Z70_A@geopod-ismtpd-92>
- Subject
- New Gear Is Coming Into View
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