Preview all your options.
Rivian promotes the R2 configurator, allowing users to customize their vehicle with various trims, colors, and finishes. The brand invites users to design their R2 using a 3D visualizer, exploring its features and finding the right fit for future adventures. Rivian also encourages users to reserve their R2 and provides additional resources, including demo drives and service information.
Read this email as text
for screen readers, or when images don't load
inside and out
The R2 configurator lets you play with the combinations of trims, colors, finishes and wheels to make a unique-to-you R2. With the 3D visualizer, you can even click to open the doors, front trunk, dual glove boxes and more.
You can’t submit an order for your configuration yet, but you can explore all the possibilities and find the right fit for your future adventures.
Design your R2
Next step for your R2
If you have a lease for a non-Rivian vehicle that is expiring soon, please add the lease statement to your account. We’ll keep the timing in mind for your R2 delivery.
Add lease details
14600 Myford Rd. Irvine, CA, 92606
Archived for reference and commentary. Rivian, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.
Similar campaigns from other brands
Different brands running the same play. Compare any of them side by side.