Two weeks. Eight cities. Your rules.

Introducing: The You Asked for It Tour

Tue, Sep 1 · 10:19am ET Product Launches

Sent with Salesforce Marketing Cloud Sends about 2 a week All facts

Slate Auto sends a preproduction vehicle on a road trip across the country, visiting eight cities in two weeks. The company invites followers to submit challenges for the vehicle to complete in each city via social media. Slate Auto shares the journey, starting with Episode 1 on September 2.

What the raw message shows

From the headers

Sent with: Salesforce Marketing Cloud See it in the headers

Across Slate Auto's email

Sends: About 2 a week
DMARC: Enforced, quarantine
Mail failing authentication goes to spam.

The copy

102 words · under a minute to read · 2 buttons

Button GO AHEAD. GIVE US A CHALLENGE.

Hey there,

Josh, Head of Production

We’re sending a preproduction Slate — our latest-generation prototype — on a road trip across the country to meet up with our crew doing demo rides in California. Two weeks, eight cities. Give or take.

In each city, we’ll wake up to a new challenge to complete, using the Truck. But here’s the catch: the challenges will be set by you.

Actually, there are two catches. Because we won’t know the challenges in advance.

And remember, no matter how messy it gets: you asked for it.

Button Let’s Go

The words as text: what a screen reader can follow, and all there is when images don't load.

What the headers say

Read from the message's own headers, as it arrived.

Came from

mta.e.slate.auto · 128.245.255.166

Salesforce Marketing Cloud's sending servers

SPF

Pass for bounce.e.slate.auto

DKIM

Pass signed by slate
Pass signed by s13.y.mc.salesforce.com

DMARC

Pass for e.slate.auto

Policy: reject

Unsubscribe

One-click

Meets the Gmail and Yahoo rule for bulk senders.

Complaints

No feedback-loop header

Show all 15 headers

As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.

Route

Received: from mta.e.slate.auto (128.245.255.166) by [receiver] (cloudflare) id MySbnQ5KvVR9 for <[recipient]>; Tue, 01 Sep 2026 20:19:50 +0000
Received: by mta.e.slate.auto id hispmc39mjcv for <[recipient]>; Tue, 1 Sep 2026 20:19:49 +0000 (envelope-from <[email protected]>)

Authentication

Received-SPF Authentication result: pass ([receiver]: domain of [email protected] designates 128.245.255.166 as permitted sender) receiver=[receiver]; client-ip=128.245.255.166; envelope-from="[email protected]"; helo=mta.e.slate.auto;
Authentication-Results Authentication result: [receiver]; dkim=pass [email protected] header.s=13dkim1 header.b=INHvOWol; dkim=pass header.d=s13.y.mc.salesforce.com header.s=fbldkim13 header.b=fb7umWnJ; dmarc=pass header.from=e.slate.auto policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=mta.e.slate.auto; spf=pass ([receiver]: domain of [email protected] designates 128.245.255.166 as permitted sender) smtp.mailfrom=bounce-XUOKG67VPM5E3JNCP2HA4BDGRI.130024@bounce.e.slate.auto; arc=none smtp.remote-ip=128.245.255.166

Platform

X-SFMC-Stack Identifies Salesforce Marketing Cloud: 13
x-job: 546008123_169827

Unsubscribe and feedback

List-Unsubscribe: <https://click.e.slate.auto/…>, <mailto:…@leave.e.slate.auto>
List-Unsubscribe-Post: List-Unsubscribe=One-Click

Message

From: "Slate Auto" <[email protected]>
Subject: Two weeks. Eight cities. Your rules.
Date: Tue, 01 Sep 2026 14:19:48 -0600
MIME-Version: 1.0
Reply-To: "Slate" <[email protected]>
Message-ID: <[email protected]>
Content-Type: multipart/alternative; boundary="7wiFsHNSHZPf=_?:"

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