How EcoFlow does email marketing
E-commerce & Retail44 campaigns · us.ecoflow.com · RSS
EcoFlow offers portable power stations, solar generators, and home backup solutions. Perfect for adventures, off-grid living, and eco-friendly energy needs.
EcoFlow sends about 4 campaigns a week, most often on Monday around 2pm US Eastern. Its median subject line runs 44 characters, and 70% carry an emoji.
Measured from 44 campaigns sent Jul 17 to Oct 6, 2026. Each figure is set against the typical E-commerce & Retail brand: the median of 24 E-commerce & Retail brands in the archive with at least 12 campaigns.
- Campaigns a week
- 3.8 19% more than typical (3.2)
- Median subject length
- 44chars 38% more than typical (32 chars)
- Median words
- 276 89% more than typical (146)
- Discount in the subject
- 34% 14 points above typical (20%)
- Copyable promo code
- 27% 25 points above typical (2%)
Latest EcoFlow emails
All 44 campaignsWhen EcoFlow sends
Monday is the busiest day (up to 25% of sends). 2pm is the most common hour (up to 80% of sends). Across 40 scheduled campaigns; welcome, cart and order emails are left out because they go out when a subscriber acts. Times are US Eastern.
Day of week
Show days as a tableHide the days table
| Day | Campaigns | Share |
|---|---|---|
| Monday | 10 | 25% |
| Tuesday | 6 | 15% |
| Wednesday | 7 | 18% |
| Thursday | 6 | 15% |
| Friday | 7 | 18% |
| Saturday | 1 | 3% |
| Sunday | 3 | 8% |
Hour of day (US Eastern)
Show hours as a tableHide the hours table
| Hour (US Eastern) | Campaigns | Share |
|---|---|---|
| 12am | 0 | 0% |
| 1am | 0 | 0% |
| 2am | 0 | 0% |
| 3am | 0 | 0% |
| 4am | 0 | 0% |
| 5am | 1 | 3% |
| 6am | 0 | 0% |
| 7am | 0 | 0% |
| 8am | 0 | 0% |
| 9am | 0 | 0% |
| 10am | 1 | 3% |
| 11am | 2 | 5% |
| 12pm | 0 | 0% |
| 1pm | 3 | 8% |
| 2pm | 32 | 80% |
| 3pm | 0 | 0% |
| 4pm | 0 | 0% |
| 5pm | 0 | 0% |
| 6pm | 0 | 0% |
| 7pm | 0 | 0% |
| 8pm | 0 | 0% |
| 9pm | 0 | 0% |
| 10pm | 0 | 0% |
| 11pm | 1 | 3% |
EcoFlow subject lines
The median runs 44 characters across 9 words, against 32 for the typical E-commerce & Retail brand. The words EcoFlow reaches for most: “power”, “off” and “day”.
- “🔥 Prime Day Big Deals: Up to 58% OFF” 36 chars · Oct 6
- “🎁 Last Call: Prime Day Fall Purchase Bonus Ends in 48 Hrs” 57 chars · Oct 4
- “✨ Power More with DELTA Pro 3” 29 chars · Oct 1
- “⏳ Save Up to $1,508 | 48 Hours Deals” 36 chars · Sep 30
- “🔥 Now at Special Prices | Stay Prepared for Outages” 51 chars · Sep 28
What EcoFlow sends
Mostly Promotions & Sales, at 68% of campaigns. Welcome, cart and order emails were set off by our own signup, so they do not count toward that.
The stack behind the sends
EcoFlow sends with Emarsys and publishes a DMARC reject policy.
Sends with
Domain authentication
Mail failing authentication is rejected outright, the strictest setting.
SPF also authorizes Oracle Responsys to send as this domain, which usually means other tools sit alongside Emarsys.
The median EcoFlow campaign carries 15 images.
Compare EcoFlow with Backcountry and Ridge
See how Backcountry and Ridge send, same industry and measured the same way. Or compare with every E-commerce & Retail brand and the whole archive.
How this is measured
Every figure comes from real EcoFlow emails captured in Inbox Archive, not from a survey or a vendor report. Medians and the campaign mix appear once a brand has 12 campaigns archived, and the day and time charts once 12 of them are scheduled sends. “Typical E-commerce & Retail brand” is the median across the 24 E-commerce & Retail brands that clear the same bar, each counted once however much it sends. Campaign types are sorted automatically. Discounts are read from subject lines, and a copyable code counts only when one appears in the email, so offers applied at checkout are missed.