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Eight Sleep newsletter and email examples

Home & Living

72 campaigns · www.eightsleep.com · RSS

Fall asleep faster and stay asleep longer with personalized cooling and heating for each side of the bed. The Pod reduces snoring, tracks your sleep, and works with any mattress. Try it risk-free for 30 nights.

65 Eight Sleep emails in the 12 weeks to Oct 20, by the day each landed and the time it was sent (ET).
  • Sends about 6 times a week, about as often as the typical Home & Living brand.
  • Most often on Mon and Fri around 11am ET, counting scheduled sends only.
  • Sent with Klaviyo, read from the message headers.
  • 17% of subject lines mention a discount, against 33% for the typical Home & Living brand.

Every email here was captured from a real subscription, starting July 2026. Full report

Your bed keeps working after you fall asleep*

Promotions & Sales Dark mode

The Labor Day Sale is still on*

Promotions & Sales Animated +1

What a hot night costs you*

Promotions & Sales Dark mode

Fall asleep faster on a cooler bed*

Promotions & Sales Dark mode

What members say about sleeping cool*

Promotions & Sales Animated +1

Still hot out. Your bed doesn't have to be*

Promotions & Sales Dark mode

The Labor Day Sale is live*

Promotions & Sales Dark mode

Up to 34% more deep sleep*

Promotions & Sales Animated +1

Track recovery without a ring or watch*

Promotions & Sales Dark mode

A sleep score with no wearable*

Promotions & Sales Animated +1

What members say about deep sleep*

Promotions & Sales Animated +1

Your bed adjusts before you wake up hot*

Promotions & Sales Animated +1

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