Skip to content

How Funko does email marketing

5 campaigns · funko.com · RSS

Funko designs and sells unique pop culture collectibles, accessories, and toys.

Funko has not been archived long enough to judge how often it sends. Its median subject line runs 31 characters, and 20% carry an emoji.

Median subject
31 chars
Median words
163
Carry a promo code
0%

What Funko sends

Mostly Abandoned Cart (40% of campaigns).

Abandoned Cart 40% · 2
Other 20% · 1

The stack behind the sends

Funko sends with Klaviyo and publishes a DMARC none policy.

Sends with

Klaviyo

Domain authentication

DMARC: none

Failures are monitored but still delivered, so the policy is not enforced yet.

SPF also authorizes Microsoft 365, Salesforce to send as this domain, which usually means other tools sit alongside the main platform.

A typical Funko campaign carries 163 words and 12 images.

How this is measured

Every figure comes from real Funko emails captured in Inbox Archive, not from a survey or a vendor report. Day and time charts appear once a brand has enough scheduled campaigns archived to plot them honestly. Compare against every brand we track, or browse Funko campaigns.