How Home Chef does email marketing
Food & Drink42 campaigns · www.homechef.com · RSS
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Home Chef sends about 6.5 campaigns a week, most often on Fri around 9am US Eastern. Its median subject line runs 51 characters, and 31% carry an emoji.
- Campaigns a week
- 6.5
- Median subject
- 51 chars
- Median words
- 266
- Carry a promo code
- 0%
When Home Chef sends
Across 36 scheduled campaigns. Welcome, cart and order emails are left out: they go out when a subscriber acts, not when Home Chef chooses to send. Times are US Eastern.
Day of week
Hour of day (US Eastern)
What Home Chef sends
Mostly Promotions & Sales (48% of campaigns).
The stack behind the sends
Home Chef sends with Salesforce Marketing Cloud and publishes a DMARC reject policy.
Sends with
Domain authentication
Mail failing authentication is rejected outright, the strictest setting.
SPF also authorizes Salesforce Marketing Cloud to send as this domain, which usually means other tools sit alongside the main platform.
A typical Home Chef campaign carries 266 words and 6 images.
How this is measured
Every figure comes from real Home Chef emails captured in Inbox Archive, not from a survey or a vendor report. Compare against every brand we track, or browse Home Chef campaigns.