How Omaha Steaks does email marketing
Food & Drink131 campaigns · www.omahasteaks.com · RSS
Omaha Steaks is a prepared meal delivery service specializing in steaks and meat. It delivers products trimmed by master butchers.
Omaha Steaks sends about 10 campaigns a week, most often on Thursday and Friday around 8am US Eastern. Its median subject line runs 50 characters, and 15% carry an emoji.
Measured from 131 campaigns sent Jul 8 to Oct 7, 2026. Each figure is set against the typical Food & Drink brand: the median of 12 Food & Drink brands in the archive with at least 12 campaigns.
- Campaigns a week
- 10.1 3.1 times typical (3.3)
- Median subject length
- 50chars 32% more than typical (38 chars)
- Median words
- 234 61% more than typical (145)
- Discount in the subject
- 57% 33 points above typical (24%)
- Copyable promo code
- 8% 5 points above typical (3%)
Latest Omaha Steaks emails
All 131 campaignsWhen Omaha Steaks sends
Thursday and Friday are the busiest days, within two points or one email of each other (up to 17% of sends). 8am is the most common hour (up to 48% of sends). Across 130 scheduled campaigns; welcome, cart and order emails are left out because they go out when a subscriber acts. Times are US Eastern.
Day of week
Show days as a tableHide the days table
| Day | Campaigns | Share |
|---|---|---|
| Monday | 16 | 12% |
| Tuesday | 18 | 14% |
| Wednesday | 18 | 14% |
| Thursday | 22 | 17% |
| Friday | 20 | 15% |
| Saturday | 18 | 14% |
| Sunday | 18 | 14% |
Hour of day (US Eastern)
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| Hour (US Eastern) | Campaigns | Share |
|---|---|---|
| 12am | 0 | 0% |
| 1am | 0 | 0% |
| 2am | 0 | 0% |
| 3am | 0 | 0% |
| 4am | 0 | 0% |
| 5am | 0 | 0% |
| 6am | 0 | 0% |
| 7am | 28 | 22% |
| 8am | 62 | 48% |
| 9am | 0 | 0% |
| 10am | 0 | 0% |
| 11am | 0 | 0% |
| 12pm | 0 | 0% |
| 1pm | 1 | 1% |
| 2pm | 17 | 13% |
| 3pm | 19 | 15% |
| 4pm | 0 | 0% |
| 5pm | 0 | 0% |
| 6pm | 0 | 0% |
| 7pm | 2 | 2% |
| 8pm | 1 | 1% |
| 9pm | 0 | 0% |
| 10pm | 0 | 0% |
| 11pm | 0 | 0% |
Omaha Steaks subject lines
The median runs 50 characters across 9 words, against 38 for the typical Food & Drink brand. The words Omaha Steaks reaches for most: “free”, “off” and “sale”.
- “Limited Time: Burger Perfection pkg. is now at a lower price $76.50!” 68 chars · Oct 7
- “Save up to 50% during the Early Black Friday event!” 51 chars · Oct 7
- “Don't miss out on NEW Early Black Friday Sale savings!” 54 chars · Oct 6
- “Our Early Black Friday Sale just got a tasty upgrade!” 53 chars · Oct 6
- “Sitewide savings + FREE GIFT on $129+.” 38 chars · Oct 5
What Omaha Steaks sends
Mostly Promotions & Sales, at 87% of campaigns. Welcome, cart and order emails were set off by our own signup, so they do not count toward that.
The stack behind the sends
Omaha Steaks sends with Cordial and publishes a DMARC reject policy.
Sends with
Tracking & personalization
- Validity Everest Analytics
- 68 of 131
Domain authentication
Mail failing authentication is rejected outright, the strictest setting.
The median Omaha Steaks campaign carries 11 images.
Compare Omaha Steaks with CookUnity and Home Chef
See how CookUnity and Home Chef send, same industry and measured the same way. Or compare with every Food & Drink brand and the whole archive.
How this is measured
Every figure comes from real Omaha Steaks emails captured in Inbox Archive, not from a survey or a vendor report. Medians and the campaign mix appear once a brand has 12 campaigns archived, and the day and time charts once 12 of them are scheduled sends. “Typical Food & Drink brand” is the median across the 12 Food & Drink brands that clear the same bar, each counted once however much it sends. Campaign types are sorted automatically. Discounts are read from subject lines, and a copyable code counts only when one appears in the email, so offers applied at checkout are missed.