How Jackery does email marketing
E-commerce & Retail72 campaigns · www.jackery.com · RSS
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Jackery sends about 6 campaigns a week, most often on Wednesday around 1pm US Eastern. Its median subject line runs 47 characters, and 82% carry an emoji.
Measured from 72 campaigns sent Jul 14 to Oct 7, 2026. Each figure is set against the typical E-commerce & Retail brand: the median of 24 E-commerce & Retail brands in the archive with at least 12 campaigns.
- Campaigns a week
- 5.9 84% more than typical (3.2)
- Median subject length
- 47chars 47% more than typical (32 chars)
- Median words
- 81 45% less than typical (146)
- Discount in the subject
- 49% 29 points above typical (20%)
- Copyable promo code
- 0% About the same as typical (2%)
Latest Jackery emails
All 72 campaignsWhen Jackery sends
Wednesday is the busiest day (up to 24% of sends). 1pm is the most common hour (up to 80% of sends). Across 71 scheduled campaigns; welcome, cart and order emails are left out because they go out when a subscriber acts. Times are US Eastern.
Day of week
Show days as a tableHide the days table
| Day | Campaigns | Share |
|---|---|---|
| Monday | 11 | 15% |
| Tuesday | 11 | 15% |
| Wednesday | 17 | 24% |
| Thursday | 12 | 17% |
| Friday | 10 | 14% |
| Saturday | 4 | 6% |
| Sunday | 6 | 8% |
Hour of day (US Eastern)
Show hours as a tableHide the hours table
| Hour (US Eastern) | Campaigns | Share |
|---|---|---|
| 12am | 0 | 0% |
| 1am | 0 | 0% |
| 2am | 0 | 0% |
| 3am | 0 | 0% |
| 4am | 0 | 0% |
| 5am | 0 | 0% |
| 6am | 0 | 0% |
| 7am | 0 | 0% |
| 8am | 0 | 0% |
| 9am | 0 | 0% |
| 10am | 0 | 0% |
| 11am | 0 | 0% |
| 12pm | 0 | 0% |
| 1pm | 57 | 80% |
| 2pm | 2 | 3% |
| 3pm | 0 | 0% |
| 4pm | 1 | 1% |
| 5pm | 8 | 11% |
| 6pm | 0 | 0% |
| 7pm | 2 | 3% |
| 8pm | 1 | 1% |
| 9pm | 0 | 0% |
| 10pm | 0 | 0% |
| 11pm | 0 | 0% |
Jackery subject lines
The median runs 47 characters across 9 words, against 32 for the typical E-commerce & Retail brand. The words Jackery reaches for most: “off”, “hours” and “final”.
- “⚡ Last Chance: Only 6 Hours Left to save on your favorite Jackery products.” 75 chars · Oct 7
- “🔥⏰ 12 Hours Left—Up to 65% OFF Ends Tonight” 43 chars · Oct 7
- “🔋 Last Call for Prime Day Savings-only 24 hrs left” 50 chars · Oct 7
- “💥 Up to 65% OFF — 48 Hours Left” 31 chars · Oct 6
- “🍁 Be Ready Before the Next Outage—Up to 65% OFF” 47 chars · Oct 5
What Jackery sends
Mostly Promotions & Sales, at 81% of campaigns. Welcome, cart and order emails were set off by our own signup, so they do not count toward that.
The stack behind the sends
Jackery sends with Klaviyo and publishes a DMARC none policy.
Sends with
Domain authentication
Failures are monitored but still delivered, so the policy is not enforced yet.
SPF also authorizes Google Workspace and Salesforce to send as this domain, which usually means other tools sit alongside Klaviyo.
The median Jackery campaign carries 18 images.
Compare Jackery with Backcountry and Ridge
See how Backcountry and Ridge send, same industry and measured the same way. Or compare with every E-commerce & Retail brand and the whole archive.
How this is measured
Every figure comes from real Jackery emails captured in Inbox Archive, not from a survey or a vendor report. Medians and the campaign mix appear once a brand has 12 campaigns archived, and the day and time charts once 12 of them are scheduled sends. “Typical E-commerce & Retail brand” is the median across the 24 E-commerce & Retail brands that clear the same bar, each counted once however much it sends. Campaign types are sorted automatically. Discounts are read from subject lines, and a copyable code counts only when one appears in the email, so offers applied at checkout are missed.