Open Tabs with Kevin Indig

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Kevin Indig on Scott Galloway, AI slop, and 29,000 readers of his newsletter.

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Friday, September 25, 2026

Substack promotes its Open Tabs series, featuring creator Kevin Indig, who shares his current browser tabs and interests. Kevin Indig discusses his favorite tools, including Google Search Console and Consensus, and his obsession with Scott Galloway. He also shares his thoughts on AI and preserving trust as a creator.

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Open Tabs with Kevin Indig

Kevin Indig on Scott Galloway, AI slop, and 29,000 readers of his newsletter.

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Open Tabs is a series under The Weekly Scroll where we peek into what a creator or social media pro has open on their browser, saved in their bookmarks, and stuck in their head right now. Each issue, someone new shows us what they’re paying attention to.

This one’s a little special. Over the next few weeks, Open Tabs will feature a run of Substack writers who’ve been using our latest feature: posting to Substack Notes from Buffer. First up is Kevin Indig, writer of Growth Memo, a weekly newsletter about SEO, AI search, and organic growth, read by more than 29,000 founders, in-house SEO leads, and marketing leaders. He’s also been testing posting to Substack Notes from Buffer ahead of launch. You’ll find him on Substack, LinkedIn, and X.

So, what’s in your tabs?

Share 3-5 things that are in your tabs, bookmarks, or saved folder right now.

A bunch of vibe-coded tools for my clients

Google Search Console (Tool): for traffic patterns

Consensus (Tool): for finding research papers

Milled (Website): for newsletter research

My Growth Memo content plan in Notion

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