Set Your Sights On Something New
Shop gear for the blind, the marsh, and the classroom.
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YETI promotes new hunting gear and personalized drinkware, highlighting customizable products with up to 10 designs. The brand also showcases new and returning collections for outdoor enthusiasts. YETI features ambassador Tom Lowe's story of resilience and adventure.
What the raw message shows
From the headers
- Sent with
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Braze
In the HTML
- Tracking
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Found in the original, removed from this preview.
- Built with
- Animated GIFs
Across YETI's email
- Sends
- About 6 a week
- DMARC
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Enforced, reject
Mail failing authentication is refused.
The copy
125 words · under a minute to read · 11 buttons
Button Coolers Bags Drinkware New Arrivals
This Week At YETI
Hunting essentials for a strong season, endless ways to personalize your drinkware, and gear that earns perfect marks.
Button SHOP HUNTING GEAR
Button CUSTOMIZE NOW
Bag All Three
Explore new and returning collections crafted for days that start before dawn and those who’ve never known an offseason.
Button SHOP NOW
Start The School Year Strong
More Ways To Customize
You can now add up to 10 designs, move them, stack them, and rotate them.
A Thousand Lives With YETI Ambassador Tom Lowe
Witness Tom’s journey as he faces his trauma and rebuilds his spirit after two near-fatal accidents from the world’s most dangerous wave.
Button WATCH NOW
Built For The Wild
Button COOLERS
Button DRINKWARE
Button BAGS
Button OUTDOOR LIVING
Button CUSTOM
Button YETI STORE LOCATIONS
The words as text: what a screen reader can follow, and all there is when images don't load.
What the headers say
Read from the message's own headers, as it arrived.
- Came from
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o3118.abmail.mail.yeti.com
· 149.72.134.37
Braze's sending servers
- SPF
- Pass for abmail.mail.yeti.com
- DKIM
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- Pass signed by mail.yeti.com
- DMARC
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Pass for mail.yeti.com
Policy: reject
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One-click
Meets the Gmail and Yahoo rule for bulk senders.
- Complaints
- No feedback-loop header
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As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.
Route
- Received
- from o3118.abmail.mail.yeti.com (149.72.134.37) by [receiver] (cloudflare) id QwriSzD8xPhW for <[recipient]>; Fri, 24 Jul 2026 16:45:25 +0000
- Received
- by recvd-78b97cd767-skdpv with SMTP id recvd-78b97cd767-skdpv-1-6A6396A5-FD 2026-07-24 16:45:25.703085419 +0000 UTC m=+161689.778216438
- Received
- from MTgwMDM0Njg (unknown) by geopod-ismtpd-44 (SG) with HTTP id meIYHiTvRbW8dbKf8xuQYA Fri, 24 Jul 2026 16:45:25.693 +0000 (UTC)
Authentication
- Received-SPF Authentication result
- pass ([receiver]: domain of [recipient]@abmail.mail.yeti.com designates 149.72.134.37 as permitted sender) receiver=[receiver]; client-ip=149.72.134.37; envelope-from="[recipient]@abmail.mail.yeti.com"; helo=o3118.abmail.mail.yeti.com;
- Authentication-Results Authentication result
- [receiver]; dkim=pass header.d=mail.yeti.com header.s=s1 header.b=GlvJaxwT; dmarc=pass header.from=mail.yeti.com policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=o3118.abmail.mail.yeti.com; spf=pass ([receiver]: domain of [recipient]@abmail.mail.yeti.com designates 149.72.134.37 as permitted sender) smtp.mailfrom=[recipient]@abmail.mail.yeti.com; arc=none smtp.remote-ip=149.72.134.37
Platform
- X-SG-EID
- u001.BEaoB1GiTQFa+O8CCmEZHXo3zk1aOVACJiHS+HTo2QICsaxuFoU2zn8jkdrTYs5gIkYobEC+LTCAgTe4v3Zp1squpbccVZkWBzrO6Xrs6jKWOmehfdZbfEDnnuGY6Oo/Lvp0hUn1n/9TNc8GVYyhlDmI1LrU7PkKeRrXchnMNMIxRycX+wBWt24XkwHPqgSqAnOTF7bvTSzIrcCROKdxsDUMXo4WIpvq/7MgP7Y2qb4=
- X-SG-ID
- u001.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
- X-Entity-ID
- u001.AsDgnN8n9b6Dfi+pN90P8g==
Unsubscribe and feedback
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- <https://06.emailinboundprocessing.com/…>, <mailto:…@unsubscribe-06.emailinboundprocessing.com>
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Message
- Content-Type
- multipart/alternative; boundary=4a08e5691927d8eb7c3477c60a4748ecf239a1e878641cd2eedc7f51d5df
- Date
- Fri, 24 Jul 2026 16:45:25 +0000 (UTC)
- From
- YETI <[email protected]>
- Mime-Version
- 1.0
- Message-ID
- <meIYHiTvRbW8dbKf8xuQYA@geopod-ismtpd-44>
- Subject
- Set Your Sights On Something New
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