The flavor that sold out in days 🍯
Want to know the #1 complaint we hear about Honey Bun?
Nathan & Sons <[email protected]>
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Nathan & Sons promotes its Honey Bun gum, made with real Manuka honey from New Zealand, which is naturally limited due to the short flowering season of Manuka bushes. The company highlights the care and testing that goes into making Honey Bun, which has led to it selling out quickly in the past. Nathan & Sons encourages customers to get the gum while it is available, as the current batch is also limited.
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Nathan & Sons
Here's why Honey Bun is always sold out.
Hey friend, want to know the #1 complaint we hear about Honey Bun?
“Why is it always sold out?”
Honestly, we’ll take that as a compliment.
But there’s a reason it can be a little hard to keep on the shelves.
It starts with the honey that makes this gum taste so dang good...
Button Try Honey Bun
A Honey Bun gum box surrounded by honey chews
Honey Bun is made with real Manuka honey, which comes from remote areas of New Zealand.
And Manuka bushes have a very short flowering season, peaking around December.
That makes Manuka honey naturally limited, and definitely not something we can just order by the truckload whenever we feel like it.
Then there’s everything else that goes into making Honey Bun...
A bee on white Manuka blossoms
At Nathan & Sons, we don't just throw an ingredient into a gum formula and call it a day.
We test for flavor.
We test for stability.
We test the chew.
And we make sure the finished product actually delivers the experience we want you to have.
Honey Bun passed all of those tests.
Then you guys proceeded to absolutely destroy our inventory. 😂
Honey Bun gum boxes lined up on tree bark next to honey chews
When we discontinued it last spring, the final batch sold out in DAYS.
So when we decided to bring this fan favorite back for fall, we made another limited batch.
And if history repeats itself...
It probably won't stay in stock for long.
Button Get it while you can
Chew with purpose.
Wild sourced. Aspartame free. Plastic free. No synthetic rubbers. Non GMO.
Button SHOP UNDERBRUSH
Button SHOP ORAL CARE
Button SUBSCRIBE & SAVE 20%
Button AVOID SCAMS & KNOCKOFFS
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Button 3905 Dividend Dr Cameron Park, California 95682
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- Date
- Wed, 14 Oct 2026 09:11:03 +0000 (UTC)
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- Nathan & Sons <[email protected]>
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- Subject
- The flavor that sold out in days 🍯
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