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Turn your free members into paying supporters

Two strategies that work and take just minutes to set up

Julie from Patreon <[email protected]>

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Patreon promotes strategies to convert free members into paying supporters. They suggest setting up a welcome note to reach new members and running a sale to create scarcity and urgency. Patreon offers examples and resources to help creators implement these strategies.

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239 words · about 1 min to read · 1 button

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If you've been Quipping consistently, you've likely noticed free members joining your community. That's exactly what we want to see.

Consistent public posts give you a reliable touchpoint to build familiarity over time. As free members see your work regularly, they get to know you. That familiarity is what ultimately converts free fans into paid supporters.

You now have an audience that's already interested in your work so here are two proven strategies to help turn that interest into paid membership:

1. Set up a welcome note

Reach free members right when they join. This automated message could include a warm thank you for following, what makes your paid membership special (exclusive work, community access, early releases), and a clear invitation to join as a paid member.

Keep it warm and personal, but also let them know what they'll be missing out on.

Button Add your welcome note

Here's some examples from creators who are making it work:

2. Run a sale

Scarcity and urgency work. Offering a limited discount or a "low-price" tier is great at successfully nudging free members to take the next step.

Want more Quip inspiration? See how artist Matthew Wills added 840 new members with Quips in just three months, or browse our resourcesfor more examples, tutorials, and answers to common questions.

See you in the feed,

Creator Growth Strategy at Patreon

San Francisco, CA 94103

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Date
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Subject
Turn your free members into paying supporters
From
Julie from Patreon <[email protected]>
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[email protected]
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