Why is everyone suddenly so fast?
High-carb. Bicarb. A lactate buffer nobody saw coming.
TheFeed showcases products used by top endurance athletes, including the Demi Vollering Tour Pack and Sebastian Sawe 1:59 Marathon Pack. These packs feature high-carb approaches that have contributed to record-breaking performances. The brand highlights the importance of fueling as a performance lever, recommending 90-120+ grams of carbs per hour.
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Endurance sports got really fast this year.
🇫🇷 Demi Vollering won her second Tour de France Femmes fueling at 110g of carbs an hour. Shop the Demi Vollering Tour Pack — the exact Maurten mix behind the win.
🏃 Josh Kerr broke a one-mile record that stood for 27 years.
🇰🇪 Sebastian Sawe became the first person to run a sanctioned marathon under two hours. Shop the Sebastian Sawe 1:59 Marathon Pack built around his high-carb approach.
Right behind him in his marathon debut: Yomif Kejelcha, fueled by the London 2026 SANTAMADRE Pack, with the km-by-km schedule built in.
Different sports, same pattern: more carbs during the effort, a buffer before it gets hard, and real recovery between sessions. Fueling isn't just about avoiding the bonk anymore. It's a performance lever — as trainable, and as decisive, as any other part of an athlete's preparation.
Here's what that means and how to start:
1. More carbs
90–120+ grams of carbs per hour is becoming the new baseline.
Sawe ran London at roughly 115g per hour. Vollering held 110g an hour across nine straight stages.
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