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How Mustela USA does email marketing

1 campaign · mustelausa.com · RSS

Mustela is the mom and baby skincare brand with clean & gentle products for the delicate skin of newborns, babies, kids, moms-to-be & new moms.

Mustela USA has not been archived long enough to judge how often it sends. Its median subject line runs 43 characters, and 100% carry an emoji.

Median subject
43 chars
Median words
225
Carry a promo code
0%

What Mustela USA sends

Mostly Other (100% of campaigns).

Other 100% · 1

The stack behind the sends

Mustela USA sends with Klaviyo and publishes a DMARC reject policy.

Sends with

Klaviyo

Domain authentication

DMARC: reject

Mail failing authentication is rejected outright, the strictest setting.

SPF also authorizes Microsoft 365, SendGrid to send as this domain, which usually means other tools sit alongside the main platform.

A typical Mustela USA campaign carries 225 words and 14 images.

How this is measured

Every figure comes from real Mustela USA emails captured in Inbox Archive, not from a survey or a vendor report. Day and time charts appear once a brand has enough scheduled campaigns archived to plot them honestly. Compare against every brand we track, or browse Mustela USA campaigns.