Cadillac’s technology leadership, Chevrolet’s racing double-header, GMC EVs, and more

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Friday, September 4, 2026

General Motors promotes its latest achievements, including Cadillac's technology leadership with the all-electric ESCALADE IQ luxury SUV. The company also highlights Chevrolet's racing double-header and a limited-edition apparel collaboration between Cadillac and Sporty & Rich. Additionally, GM showcases its Future Techs initiative, an automotive service technician recruitment program.

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September 04, 2026

Cadillac’s technology leadership, Chevrolet’s racing double-header, GMC EVs, and more

We may be heading into Labor Day Weekend, but at General Motors, the hard work and impressive achievements never slow down – and GM News is here to share it all.

This week, we took a look at the technology that powers the Cadillac ESCALADE IQ. This all-electric luxury SUV shows how GM puts customers first by understanding how drivers use their vehicles, then engineering technology around those needs. In fact, in GM’s own studies, the ESCALADE IQ delivered a significantly more appealing customer experience than competitors in the segment.

“When you’re engineering a product as iconic as an Escalade, the pressure’s high to wow a discerning customer group,” said Mandi Damman, executive chief engineer for the ESCALADE IQ. “Every piece of tech, from the pillar-to-pillar screen to each camera, has to be beautifully integrated.”

We also brought you a first look at the Cadillac Racquet Club x Sporty & Rich capsule collection. This eight-piece limited-edition apparel collaboration was inspired by the timeless style of tennis and Americana, pairing Cadillac’s design heritage and modern luxury with Sporty & Rich’s signature take on vintage athletic leisure. Find out about each piece in the collection here.

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Subject: Cadillac’s technology leadership, Chevrolet’s racing double-header, GMC EVs, and more
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Date: Fri, 04 Sep 2026 09:05:39 -0700
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