Cadillac’s technology leadership, Chevrolet’s racing double-header, GMC EVs, and more
GM News <[email protected]>
Share
General Motors promotes its latest achievements, including Cadillac's technology leadership with the all-electric ESCALADE IQ luxury SUV. The company also highlights Chevrolet's racing double-header and a limited-edition apparel collaboration between Cadillac and Sporty & Rich. Additionally, GM showcases its Future Techs initiative, an automotive service technician recruitment program.
What the raw message shows
Across General Motors's email
- Sends
- About 1 a week
- DMARC
-
Enforced, reject
Mail failing authentication is refused.
The copy
451 words · about 2 min to read
September 04, 2026
Cadillac’s technology leadership, Chevrolet’s racing double-header, GMC EVs, and more
We may be heading into Labor Day Weekend, but at General Motors, the hard work and impressive achievements never slow down – and GM News is here to share it all.
This week, we took a look at the technology that powers the Cadillac ESCALADE IQ. This all-electric luxury SUV shows how GM puts customers first by understanding how drivers use their vehicles, then engineering technology around those needs. In fact, in GM’s own studies, the ESCALADE IQ delivered a significantly more appealing customer experience than competitors in the segment.
“When you’re engineering a product as iconic as an Escalade, the pressure’s high to wow a discerning customer group,” said Mandi Damman, executive chief engineer for the ESCALADE IQ. “Every piece of tech, from the pillar-to-pillar screen to each camera, has to be beautifully integrated.”
We also brought you a first look at the Cadillac Racquet Club x Sporty & Rich capsule collection. This eight-piece limited-edition apparel collaboration was inspired by the timeless style of tennis and Americana, pairing Cadillac’s design heritage and modern luxury with Sporty & Rich’s signature take on vintage athletic leisure. Find out about each piece in the collection here.
And in the racing world, we took you behind the scenes of Arrow McLaren’s INDYCAR double-header, which featured a wardrobe change of sorts, as the Chevrolet-powered race car’s entire livery was swapped out between the Saturday and Sunday races. The Sunday livery highlighted Future Techs, an automotive service technician recruitment initiative designed to introduce and connect prospective students to GM’s Automotive Service Educational Program. Sponsored by GM and participating dealers, this two-year Associate’s Degree program mixes classroom and hands-on learning with paid, on-the-job training to prepare students for successful careers in automotive service.
Finally, we brought you a thorough look at every GMC electric vehicle for sale today. Whether you’re looking for a hardworking pickup truck, a luxurious SUV, or a capable off-roader, there’s an all-electric GMC to suit your needs.
Enjoy the holiday weekend!
–Bob Sorokanich, Senior Editor, GM News
Cadillac ESCALADE IQ shows the power of customer-informed technology
How GM puts customers first by engineering technology around their needs.
Cadillac and Sporty and Rich introduce Cadillac Racquet Club
Introducing Cadillac Racquet Club, a new cultural expression of Cadillac inspired by the visual language of traditional racquet clubs.
Arrow McLaren INDYCAR team pulls off double-livery double-header
Swapping liveries between back-to-back races took planning and collaboration, and the result speaks for itself
Every GMC electric vehicle available now
From hardworking pickup trucks to luxurious SUVs and capable off-roaders.
You can read this newsletter – and previous editions – in our archive on GM News.
The words as text: what a screen reader can follow, and all there is when images don't load.
What the headers say
Read from the message's own headers, as it arrived.
- Came from
- r104.contact.gm.com · 192.243.230.104
- SPF
- Pass for contact.gm.com
- DKIM
-
- Pass signed by contact.gm.com
- DMARC
-
Pass for contact.gm.com
Policy: reject
- Unsubscribe
-
Missing
No List-Unsubscribe header, which Gmail and Yahoo require of bulk senders.
- Complaints
- No feedback-loop header
Show all 14 headers Hide the headers
As received, minus the delivery side: the archive's own addresses show as [recipient], its mail servers as [receiver], signatures are left out and unsubscribe links trimmed to their host.
Route
- Received
- from r104.contact.gm.com (192.243.230.104) by [receiver] (cloudflare) id 5SnDJMh9cn1M for <[recipient]>; Fri, 04 Sep 2026 16:05:42 +0000
- Received
- from r106.contact.gm.com (10.1.1.29) by or2-prod1-kumo-mta-C-i-02bf2c5ba85e5fd0b (KumoMTA 10.246.45.205) with ESMTP id 7aee3804a87a11f1b56b06cda4c195d9 for <[recipient]>; Fri, 4 Sep 2026 16:05:42 +0000
Authentication
- Received-SPF Authentication result
- pass ([receiver]: domain of [email protected] designates 192.243.230.104 as permitted sender) receiver=[receiver]; client-ip=192.243.230.104; envelope-from="[email protected]"; helo=r104.contact.gm.com;
- Authentication-Results Authentication result
- [receiver]; dkim=pass header.d=contact.gm.com header.s=gmde header.b=MfV2XZ9t; dmarc=pass header.from=contact.gm.com policy.dmarc=reject; spf=none ([receiver]: no SPF records found for [email protected]) smtp.helo=r104.contact.gm.com; spf=pass ([receiver]: domain of [email protected] designates 192.243.230.104 as permitted sender) [email protected]; arc=none smtp.remote-ip=192.243.230.104
Platform
- X-KumoRef
- eyJfQF8iOiJcXF8vIiwicmVjaXBpZW50IjoiZ2VuZXJhbG1vdG9yc0BpbmJveGFyY2hpdmUub3JnIn0=
- X-mailer
- nlserver, Build 8.9.3
Message
- Subject
- Cadillac’s technology leadership, Chevrolet’s racing double-header, GMC EVs, and more
- From
- "GM News" <[email protected]>
- Date
- Fri, 04 Sep 2026 09:05:39 -0700
- Reply-To
- "GM News" <[email protected]>
- MIME-Version
- 1.0
- Message-ID
- <[email protected]>
- Content-Type
- text/html; charset="windows-1252"
- Content-Transfer-Encoding
- quoted-printable
More from General Motors
All 14 emailsSimilar campaigns from other brands
Different brands running the same play. Compare any of them side by side.
Archived for reference and commentary. General Motors, its logos and content are the property of their respective owners; Inbox Archive claims no affiliation and has disabled all links. If you own this content and would like it removed, get in touch.