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What’s New? Glad You Asked.

New gear, fuel, supplements, and recovery. All just landed.

The Feed <[email protected]>

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TheFeed promotes its new products, including the Loop Gen 2 screen-free band, Swiftwick socks, and Andros Sport fuel. The brand also highlights new supplements like Numin Cognitive Support and Intervel Performance Pouches. Additionally, TheFeed introduces new recovery products, such as Pomoni Phenolia Recovery and Edge Nutrition Restore Recovery Mix.

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New products have been landing at The Feed lately. Here’s what’s worth a look.

NEW GEAR

Train by data, not guesswork

Polar just landed, and the Loop Gen 2 caught our attention. This screen-free band tracks sleep, heart rate, and activity around the clock, so the hours between workouts count too. No subscription required.

Dry, comfortable feet for the long miles

Swiftwick socks are here. Endurance socks for endurance sports: moisture-wicking, with optimal compression and a contoured fit for your foot. The XT Mid Crew is their most popular, and the Aspire Ankle is another fan favorite.

NEW FUEL

Fuel that’s easy on a touchy stomach

Andros Sport comes from France, where sports fuel can mean actual fruit. The Power Purée is made with real apples and date sugar, with 30g of carbs and 350mg of electrolytes per pouch. Pair it with their Sport Hydration Amplifier for the same real-food approach in your bottle.

Protein that feels like a snack

Built Puff Protein Bars pack up to 17g of protein into a light, fluffy, marshmallow-like bite. Flavors include Chocolate S’mores, Brownie Batter, and Cookie Dough Chunk. An easy afternoon snack.

NEW SUPPLEMENTS

Focus, with caffeine or without

Numin Cognitive Support is the caffeine-free option. This clinically studied drink mix pairs rhodiola, curcumin, and L-tyrosine to help your brain handle stress through training blocks and long workdays.

Intervel Performance Pouches are the caffeine option for race morning or a hard workout. These nicotine-free pouches combine green tea caffeine with cordyceps and taurine. Place one under your upper lip 10-15 minutes before you need it.

NEW RECOVERY

Recover after your hardest sessions

Pomoni Phenolia Recovery brings the polyphenols from Pomoni’s high-potency olive oil to your post-training routine, with Greek beetroot extract added. Those polyphenols help your body manage the stress of hard training.

Edge Nutrition Restore Recovery Mix delivers 44g of carbs and 10g of protein per scoop. Added lactase helps break down the lactose in whey, so it’s gentler on the stomach.

Something new is always landing at The Feed. Shop more new arrivals.

- The Feed.

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What’s New? Glad You Asked.

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