Automotive email examples

Email from car makers, dealers, parts sellers and mobility brands. Study how a long, considered purchase is nurtured over time, from first look to service reminders.

126 campaigns. Real HTML emails, captured from the inbox.

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General Motors Jul 24, 2026

Quarterly updates, ZR2 off road, an EPCOT icon

Announcements

Rivian Jul 23, 2026

Get a lifetime subscription to Autonomy+

Available for a limited time on your R2 order.

Promotions & Sales

Slate Auto Jul 22, 2026

A truck you can really, actually afford.

Preorder the most affordable truck in the USA.

Announcements

Rivian Jul 17, 2026

What is Launch Package?  

Here are the details.

Events & Webinars

Polestar Jul 17, 2026

Your first Polestar newsletter

Newsletters Dark mode

General Motors Jul 17, 2026

HUMMER turns 25, savvy EV charging, and affordable vehicles

Newsletters

Jeep Jul 16, 2026

We heard you were interested in the new Jeep® Cherokee

Here’s an exclusive offer to put towards your new ride

Promotions & Sales TC1JHX39AGK7

Slate Auto Jul 16, 2026

Need help installing an EV charger?

Slate and Treehouse have got you covered.

Announcements Dark mode

Scout Motors Jul 15, 2026

The Spirit Of '76 Collection Has Arrived

Limited apparel inspired by the Spirit of '76, just in time for the summer of '26.

Other Animated

Audi USA Jul 14, 2026

Audi A6 joins six other Audi models awarded IIHS 2026 TOP SAFETY PICK+ award, earning Audi more IIHS 2026 TSP+ awards than any other luxury brand

Announcements

Slate Auto Jul 14, 2026

The reviews are in.

Preorder the Truck everyone’s talking about.

Announcements

Polestar Jul 11, 2026

Your first Polestar newsletter

Newsletters Dark mode

Lucid Motors Jul 10, 2026

Compromise nothing.

Own every adventure in a Lucid.

Newsletters Dark mode

Rivian Jul 10, 2026

How to road trip in your future R2

Your guide to EV adventures.

Newsletters

Lucid Motors Jul 10, 2026

Take the wheel of next‑level electric

Book a demo drive today.

Product Launches Dark mode

Audi USA Jul 9, 2026

Audi of America reports 2026 second quarter deliveries

Newsletters

Lucid Motors Jul 7, 2026

Welcome to Lucid.

We are a driving a revolution.

Welcome & Onboarding Dark mode

Rivian Jul 2, 2026

R2 colors, explained 🎨

How we choose our hues.

Product Showcase Animated

Scout Motors Jul 2, 2026

Scout Motors Presents: A Short History of America

250 Years of American Ingenuity

Product Launches Animated

Rivian Jun 30, 2026

♻️ Why the materials in R2 matter

Where sustainability meets durability.

Other

Rivian Jun 26, 2026

Six tech features that set R2 apart

Explore our in-house innovation.

Other

Scout Motors Jun 18, 2026

Notes From the Field: Father’s Day Edition

A monthly rundown of all things Scout Motors.

Holiday & Seasonal Animated

Rivian Jun 18, 2026

How to book an R2 demo drive

You get early access.

Other Animated

Scout Motors Jun 16, 2026

Chris Hunt chooses the hard way. On purpose.

The photographer who shoots film, talks in Morse code, and wheels a rebuilt ’79 Scout II™ through the desert.

Other Animated